Ricoh Displays K-50 Series Digital SLR Cameras

PABARESKULLPENTAX

Ricoh Pentax recently launched its new K-50 series digital SLR cameras; the first in the world to be available in 120 custom color combinations. BareSkull Innovation, (www.bareskull.com), a Lake Ozark, MO-based p.o.p. display firm, developed a display that could be used either as a free-standing island, or on 48″ retail end-caps, that featured two different spin-wheels with 10 different popular color combinations of camera-bodies, grips, and lenses on each of the two wheels.