Hershey Co. has launched Hershey’s Spreads,. Inspired by Hersheys pure chocolate flavor, the creamy, rich spreads will be available in three varieties: Chocolate, Chocolate with Almond and Chocolate with Hazelnut. The new product line is being supported by a robust integrated marketing campaign including point-of-purchase displays.
“The average American snacks more than two times a day and what better way to transform everyday snacks into delicious treats, than with the genuine chocolate flavor that only Hershey can deliver,” said Anna Lingeris, Hershey Co. spokesperson. Hershey’s Spreads are being introduced in 13 oz jars on point-of-purchase displays in food, mass, drug and convenience stores around the nation.