At South by Southwest (SXSW) Interactive, 3M recently hosted the 3M Idea Exchange Lounge to share ideas. Attendees had the opportunity to explore some of 3M’s most innovative technologies. 3M Multi-touch displays provided engaging and collaborative interactive experiences. 3M Idea Exchange Lounge attendees were able to recharge mobile devices, and connect with 3M innovators. Every idea shared via Twitter with #3MIdeaExchange inflated the 3M Idea Balloon at the lounge space.