ZoomSystems (www.zoomsystems.com), has launched a self-service razor cartridge merchandising solution in Albertsons stores in California. RazorZone automated retail machines are a defensive merchandising solution that eliminates consumer shrink while enhancing the consumer experience. The machine gives customers immediate access to products that otherwise require associate assistance to complete the purchase while also providing them with information to make purchasing decisions. “We’re excited to provide consumers with an immediate and simple shopping experience, while providing the retailer with the industry’s best defensive merchandising solution for a product category notorious for theft and out of stocks,” said Jack Lawrence, ZoomSystems CEO. RazorZone kiosks provide retailers with tools such as real time on-shelf inventory and pin controlled access to manage internal shrink. Within the RazorZone user interface, products can be compared side by side to encourage trade-ups.