Garmin wanted a high end retail experience for the fenix 3 HR. The target was club channel shoppers who are searching for branded products. The display ships fully assembled and loaded, so store personnel simply has to remove the packaging shroud, drop the pallet on the floor, and slide the pallet skirt into position. Created by Great Northern Instore, 395 Strobe Road, Appleton WI 54914; (Web Site)