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Elevated QSR chicken sandwich, salad, and tender restaurant Birdcall has opened its second Arizona location in Phoenix. The 2,800 sq. ft. restaurant showcases a rustic desert-inspired exterior and a cozy indoor dining room. The location features bar seating for adult guests with six taps featuring local Arizona beers and Birdcall’s signature hand-crafted margaritas. The restaurant […]
In honor of its 125th birthday, Pepsi will celebrate its iconic history with immersive events, social content moments and giveaways. Pepsi is opening The Pepsi 125 Diner – a unique and immersive restaurant experience set to open its doors in early October in New York City. Inspired by the timeless American diner, as well as […]
Wrangler has announced a multi-year sponsorship agreement with the Dallas Cowboys. Prominently activated onsite at AT&T Stadium, the sponsorship pays homage to Wrangler’s deep roots in Texas and makes the global denim brand the official jeans of the Dallas Cowboys. Cowboys fans can shop for Wrangler denim in retail locations across Texas. “This sponsorship celebrates […]
Kellogg recently activated the Cheez-It Stop roadside attraction. Located in the California desert, this destination invites travelers to fill the tank with their favorite 100% real cheese snack, at the first roadside service station of its kind. Cheez-It Stop replaces your car’s fuel with a snack fuel, with the world’s first and only Cheez-It pump, […]
Keystone Light has introduced limited-time summer packaging that is an ode to the many outdoor spaces where Keystone Light is best enjoyed, from mountainsides and lakes to forest landscapes. And the piece de resistance? A Keystone Light-branded utility task vehicle (UTV) – available for legal-age consumers to win and local distributors to put on display. […]
This summer, agency for premium brands, Team One along with wine brand Chateau Ste. Michelle (CSM) issued a call to action to concertgoers across the country, urging them to unplug from technology and enjoy the moment. Tapping into the brand’s multi-year partnership and role as the official wine sponsor for Live Nation, the new campaign […]
Cupcake Vineyards has released Citruskissed Pinot Grigio, from the sun-drenched vineyards of California. This crisp, medium-bodied and fruit-forward wine comes with prominent notes of lime and lemon zest. “Building on the success of our Pinot Grigio and the rapid growth in flavor-forward Pinot Grigios, we’re excited to bring Citruskissed Pinot Grigio to the Cupcake portfolio,” […]
Cooler Screens, (www.coolerscreens.com), announced its proprietary in-store retail media technology will power digital smart screens in additional retail stores. The expansion will bring smart screens into 500 Kroger stores across the U.S. This follows a successful three-year pilot that had a goal of improving in-store consumer experiences with dynamic, interactive media and digital merchandising. Through […]
SweetWater Brewing Company, the ninth largest craft brewer in the U.S. and a subsidiary of Tilray Brands, has launched SweetWater Spirits, a new collection of bright and refreshing ready-to-drink mixed cocktails in a can. Two spirits-based cocktails, Vodka Soda Citrus and Vodka Soda Punch, are available in 12-ounce cans at 105 calories each. “The ready-to-drink […]
Nabisco is inviting consumers to enter a sweepstakes for a chance to win a Nintendo Switch Prize Pack which includes a Nintendo Switch – OLED Model system and a download code for a digital game on the Nintendo Switch system or a trip to Super Nintendo World at Universal Studios Hollywood. Nabisco Multipacks bring characters […]
Kellogg Co. has introduced Pringles Harvest Blends, a new collection starring two new ingredients, multigrain and sweet potato. New Pringles Harvest Blends boast a blend of ingredients and crispy, crunchy texture for a deliciously complex tasting experience. The new collection of potato-based crisps is available in four irresistible flavor varieties: Pringles Harvest Blends Multigrain Farmhouse […]
Cold Stone Creamery partnered with Warner Bros. and Mattel to introduce a Barbie-inspired flavor – Pink Cotton Candy. All That Glitters is Pink Creation combines Pink Cotton Candy Ice Cream, Graham Cracker Pie Crust, Dance Party Sprinkles and Whipped Topping. Guests could get their Gotta Have It Creations in a limited edition Barbie movie-themed custom […]
Rita’s Italian Ice & Froze Custard has introduced Peach Ring Italian Ice and Peach Ring Gummy topping. Peach Ring Italian Ice is featured in Rita’s Peach Ring Gelati and Frozen Drink, topped with two Gummy Peach Rings. The Peach Ring Italian Ice flavor can also be enjoyed across Rita’s menu of signature Italian Ice treats. […]
sweetFrog, the premium frozen yogurt brand, is hopping into the fall spirit with a new seasonal flavor, Pumpkin Bread Batter. This limited time flavor is now available at participating U.S. sweetFrog stores. This seasonal special is a combination of Pumpkin and Cake Batter frozen yogurts, blended with ground cinnamon, making it the epitome of pumpkin […]
Coffee Bean & Tea Leaf’s summer seasonal menu features a new line-up of beverages that complement its core matcha drinks. Featured are the Matcha Cookies & Cream Ice Blended drink, Iced Mango Matcha Latte, along with a Mint Chocolate Ice Blended drink. “We know how much our guests love our matcha drinks, so we’re excited […]
Dunkin’s full summer menu features the sweet return of Salted Caramel Cold Brew. With a slow-steeped, ultra-smooth cold brew and a sweet, subtly salty caramel flavor, this summery sensation is topped with a pillowy salted caramel cold foam and finished with a burnt sugar topping. Offering an unbeatable creamy texture, the cold brew boasts a […]
ZenWTR, the world’s first and only water bottled with 100% recycled, certified, ocean-bound plastic, and Circuit, a leading electric shuttle service, have joined forces in a new media partnership. This summer, ZenWTR sponsored Circuit cars in the Hamptons and Santa Monica, providing passengers with eco-friendly transportation. This partnership blends the visibility of Circuit’s eye-catching electric […]
Klondike is embarking on the ultimate road trip, popping up in three U.S. cities to find the most creative hometown and reward them with their very own summer block party and the chance to be featured on Klondike Bar limited edition packaging. The Klondike ‘What Would You Do’ Challenge Mobile tour will travel from Austin, […]
Red Robin Gourmet Burgers has launched its “Summer of YUMMM” tour, a multi-city burger bonanza featuring in-market activations and opportunities to sample Red Robin’s new bigger, juicier burgers. Local events will serve up plenty to do for burger lovers of all ages including games and prizes, giant photo-ops and more from exciting, family-friendly locations. The […]
Ashley, the #1 furniture and mattress retailer in North America, recently hosted Ashley’s Beach Retreat on the Santa Monica Pier. The free and open-to-the-public event hosted an accessible vacation oasis for guests to come and experience the Ashley brand in a whole new way. Guests were able to take home one-of-a-kind Ashley gifts, enjoy music […]