Axe Men’s Grooming In-Line Display

Unilever wanted to display the wide array of Axe products available within the Men’s Personal Care segment. This display features a low voltage shelf illumination system that grabs attention and provides an upscale look. The “Plug n play” lighting was designed so there were no wiring requirements at the time of field install. This display was created by Trans World Marketing, 350 Murray Hill Parkway, East Rutherford, NJ 07073; (Web Site)


Energizer Sun Care Innovation Aisle

Energizer Personal Care wanted to bring inspiration and education to the sun care category. The Sun Care Innovation Aisle engages shoppers with digital application on multiple monitors. The aisle is completely illuminated by both down lighting and back lighting. Header graphics showcase a range of outdoor activities, relating to scenarios where sun protection should be used. This display was created by Mechtronics, 511 Fishkill Ave., Beacon, NY 12508; (Web Site)


Sally Beauty Supply Nail Polish Wall

Sally Beauty strived to create a 12 foot nail polish wall to display polish for its top brands. The display features nine brands with 790 different polish colors. Each color was displayed using custom OSI Creative’s patented ACCUtips. These injection molded nail tips are all hand painted using actual nail polish and custom name/SKU label on each one. Consumers simply place their hand below the tip to see exactly how it would look on them. This eliminates the need to open bottles. This display was created by OSI Creative, 185 Technology Drive, Irvine, CA 92618; (Web Site)


Interactive Cosmetics Displays

DUCO’s HI-DEF, Android Based Quad Core LCD Media Players deliver the most fluid video playback while offering a wide array of in-store advertising solutions for cosmetics displays. Quad Core Technology delivers unsurpassed power, speed, and image quality. Features & Capabilities: Built-in WI-FI & Bluetooth; 2 USB ports; Optional Capacitive Touch Screens with ‘Touch-N-Swipe’ interaction; internal & external memory capable; built-in security features to prevent any unauthorized tampering. For more information, contact DUCO Technologies, 191 N. Gibson Rd., Henderson, NV 89014 (Web Site)


Bloomingdale’s Beverly Center

Large format Frameless Fabric LED light boxes have been installed in Bloomingdale’s Beauty and Accessories departments with graphics for branding and retail display. They provide bold, dramatic presentation that visually highlights each brand’s dedicated retail space within the store. Energy-friendly LED technology uses up to 75% less energy than traditional fluorescent lighting. Light Boxes are wall mounted throughout each department in an array of various graphic sizes and orientations. These Frameless Fabric LED light boxes were produced for Bloomingdale’s Beverly Center by DSA Phototech, 16961 Central Avenue, Carson CA 90746; (Web Site)


Gillette Fusion ProGlide FlexBall Power Wing

Procter & Gamble needed an upscale display unit for Gillette’s Fusion ProGlide FlexBall men’s razor launch. The display needed to include all elements of the morning shaving regimen. The display is targeted at and visible to the Male Groomer (age 18-34) shaving customer who is currently using a “lesser” system. The display helped Gillette secure an additional prominent display location to help introduce the FlexBall razor. This display was created by New Dimensions Research, 260 Spagnoli Road, Melville, NY 11747; (Web Site)


Cover FX Modular Shelf Display System

As part of CoverFX’s national brand re-launch, Marketing Impact developed a new modular shelf merchandising tool to complement the new brand image. A universal metal housing was used for each shelf segment. Within each housing, metal and plastic tiles were produced which customized the space to hold 20 different SKUs; each SKU having at least 5 to 10 different shades. Each tile can be removed and be replaced with new custom tiles. This display was created by Marketing Impact Limited, 50 Planchet Road Concord, Ontario, Canada L4K 2C7; (Web Site)


Derma E Natural Skincare Shelf Display

The Derma E Natural Skincare Company required a cost effective high end Metal shelf riser for a national rollout to Derma E’s retail channels at both Ulta and Walgreens retail stores. The shelf riser display will help draw attention to the product in the crowded shelf space at both retailers, helping to increase sales, drive profits and build product awareness with the customer. This display was created by SharkSkin Design, 16565 Falkirk Trail, Lakeville, MN 55044; (Web Site)