DICKS Sporting Goods Names S. Hudler As CMO

DICK’S Sporting Goods has named Scott Hudler Sr. V.P., Chief Marketing Officer.
Hudler will be responsible for marketing and consumer engagement strategy and implementation, and will report to Lauren Hobart, President, DICK’S Sporting Goods. Hudler joins DICK’S from an 11-year career with Dunkin’ Brands, where he most recently was Sr. V.P., Chief Digital Officer.
“Scott will play a pivotal role in driving our continued digital transformation across all consumer touch points and optimizing our marketing channels,” said Hobart.