DSW Partners With TREND:BAR

DSW, a leading branded footwear and accessories retailer, has formed an exclusive partnership with TREND:BAR, a new Los Angeles-based company that seeks to bring fast fashion and personalization to everyone.
TREND:BAR produces luxe fabric stickers, appliques, charms, shoelaces, patches, and creative add-ons that customers can use to personalize all the footwear and accessories in their closet. Under an exclusive partnership with TREND:BAR, DSW is bringing these styles for the first time to its customers.
“Partnering with TREND:BAR and offering our customers the opportunity to personalize their favorite footwear was a no brainer,” said Todd Dreith, GMM – Men’s, Athletic, Kid’s, Handbags & Accessories.