Ford Names Mark LaNeve, V.P. U.S. Marketing


Ford Motor Company has named Mark LaNeve Vice President, U.S. Marketing, Sales & Service.
LaNeve will be responsible for all marketing, sales, service and dealer relations in the U.S. He will be focused on continuing to grow the business by building the Ford brand with innovative new digital communications and transforming the retail experience for customers.
LaNeve comes to Ford after several years leading the company’s global advertising and marketing agency, Global Team Ford, where he was chief operating officer, since August 2012.