Luxury home retailer Frontgate plans to open its first experiential store in late May 2017. The store will create a unique shopping experience, bringing the brand to life while making customers feel at home. The 22,000-sq. ft. store will open in the Dallas market, offering an entirely new retail shopping experience for Frontgate customers.
Frontgate partnered with Legacy West, a luxury retail development in Plano, TX, for the new location.
Jenn Reeves, Director of Brand Marketing for Frontgate, said, “This concept store will be a truly unique showcase for our brand as well as a shopping experience. We’re bringing the brand to life in a 360-degree environment, allowing our consumers to interact with our products in a comfortable space that makes them feel at home.”