Goodyear Names R. Kellam SVP, Global Marketing

Goodyear has appointed Richard Kellam as Sr. V.P., Global Sales & Marketing. Kellam will be responsible for establishing a program of sales and marketing excellence to enhance the customer experience.

Since 2009, Kellam has served as Global Chief Customer Officer with Mars Inco. During his 14 years with Mars, Kellam has held key leadership roles in its North American and European business units.