ICEE And Coca-Cola Celebrate 50 Years With Special Displays

To commemorate its long-term partnership with Coca-Cola, ICEE is offering retailers the opportunity to merchandise the product with special point-of-sale displays highlighting 50 years of friendship.
“It’s an exciting year for ICEE as we celebrate 50 years as America’s favorite frozen beverage and we’re thrilled to have had Coca-Cola by our side for all this time,” said Dan Fachner, President, ICEE Co. “There are not many days that go by where we don’t hear someone say their favorite ICEE flavor is Coca-Cola and we suspect it will remain one of our top sellers for years to come.”