Insignia Systems is introducing ‘The Like Machine™’, www.thelikemachine.com, an innovative new media which harnesses the power of social media, consumer engagement, and word-of-mouth recommendation right at the point of purchase, in partnership with TLM Holdings, LLC.
The Like Machine™ will be installed in front of participating brands enabling consumers to express and share their opinion with other shoppers in the store, with their retailer, and with their favorite brands. All shoppers can benefit from this device with the utilization of the “likes” counter to guide their purchase decisions.
Insignia’s President and CEO Glen Dall, said, “The Like Machine™ leverages the power of opinion sharing and opinion seeking behavior at the retail shelf. For our CPG clients and retail partners, over 94% of purchases are still happening offline, far removed from that social conversation.”