Jewel-Osco Tests Refrigerated In-Store Guac Stations

Jewel-Osco promoted avocados during this year’s Big Game season with festive displays, merchandising and a guac cart featuring freshly made in-store guacamole using Avocados from Mexico.

Jewel’s center piece merchandising efforts focused on creating “theater in the store” by bringing the fresh made Guacamole out of the back-room. These new refrigerated guac stations are being tested in 17 stores.