Based on one of the biggest blockbusters in cinema history, Jurassic World: The Exhibition recently opened at the Franklin Institute in Philadelphia. The Exhibition immerses audiences in settings inspired by the beloved film. Visitors will travel to Isla Nublar as VIP guests to explore a towering Brachiosaurus; come face-to-face with a Velociraptor; and get a rare up-close look at a Tyrannosaurus rex.
Produced in conjunction with NBCUniversal Brand Development and Imagine Exhibitions and co-produced by MagicSpace and IES, the lifelike animatronic dinosaurs were designed by The Creature Technology Company (Walking with Dinosaurs).
“Jurassic World is one of the biggest blockbusters in cinema history, and we are thrilled to be able to offer an immersive fan experience that enables consumers to interact with the brand,” said David O’Connor, Exec. VP., Worldwide Franchise Management & Brand Marketing, NBCUniversal Brand Development.