Mood Media Expands ‘Presence’ Mobile Marketing Platform To 300,000 Locations

SPMOODMEDIAPRESENCE

Mood Media Corp., (www.moodmedia.com), provider of in-store media experiences, has now completed the U.S. deployment of its Presence digital watermarking technology. Utilizing the installed sound systems in these locations, 300,000 retail locations are now enabled to communicate with consumers’ smartphones.
“We recognize the high level of interest that retailers have in mobile marketing technologies,” said Ken Eissing, President of Mood Media. “By turning Mood’s in-store audio speaker systems into the nation’s largest audio beacon network, Mood’s Presence platform provides retailers a turnkey way to activate in-store mobile marketing campaigns without the need to install any hardware or software.”