Nike Miami Delivers Future Of Sport Retail

Nike has opened Nike Miami, a two-story, multi-sport store digitally connected across more than 31,000 sq. ft., in the heart of Miami Beach’s shopping district.
Heidi O’Neill, Nike’s President of Global Direct to Consumer, said, “Nike Miami offers some of the best products, services and experiences under one roof. Whether you’re gearing up for your first yoga class or kicking the soccer ball around on our in-store pitch, Nike Miami will help you raise your game.”
Nike Miami’s unique spaces include: an interactive digital Nike+ Running Trial Zone; immersive Nike+ Soccer and Nike+ Basketball Trial Zones; The Lounge, a women’s boutique featuring greatly expanded and enhanced fitting rooms and personal styling service; the Nike+ Service Station to consult with Nike certified store experts; and The Stands, an in-store space where consumers can connect with one another and experience live in-store programming.