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Samsung Outfits An Immersive Shopping Experience At Good American’s Flagship Store

Samsung Electronics America, Inc., an industry leader in the global display market, is powering the immersive in-store experience at the Good American flagship store at the Westfield Century City Mall in Los Angeles. Samsung commercial LED displays installed throughout the store engage shoppers with inspiring content that highlights Good American’s newest styles, best-selling products and outfit ideas.

Launched as an e-commerce brand in 2016, Good American has successfully led the fashion industry in championing body positivity with its premium line of size-inclusive denim, ready-to-wear clothing, swimwear and shoes. The company continues to innovate as it scales and evolves. Its flagship store, which opened its doors in June 2023, features two eye-catching Samsung Indoor Direct-View LED displays at the front entrance which showcase the brand’s latest collections featuring modern women of all sizes and backgrounds. The displayed content celebrates female confidence and empowerment while enabling shoppers to envision themselves wearing Good American clothing.

Good American’s staple product remains its denim. As part of a continued commitment to providing quality, stylish jeans for every woman, its collection includes an extensive range of styles and size offerings-from size 00 to 32 plus. The flagship store displays the denim line along a fittingly indigo-colored wall on the sales floor. Samsung developed and installed a custom 31.5-feet-wide LED ribbon that extends across the top of the wall and presents dynamic visual merchandising content about each style’s cut, wash and level of stretch so every shopper can find their perfect fit.

When shoppers want to try on clothes, an 85-inch Samsung QMR-B 4K display next to the fitting room offers interactive styling tips delivered in head-turning UHD picture quality. The display’s high-resolution and large-sized format entices and encourages shoppers to take selfies in front of the screen while it presents new outfit inspirations, helping to further immerse them in the Good American brand. By the checkout area, a 32-inch QMR-T touchscreen display allows shoppers to discover the entire Good American collection, use the helpful online “Find Your Fit” guide and order any products that may be out of stock in the flagship store. Good American remotely manages the captivating content across all in-store displays using Samsung’s cloud-based MagicINFO™ digital signage platform.

“As Good American continues to redefine fashion by championing inclusivity and innovation, our collaboration with Samsung Electronics America allows us to create immersive in-store experiences that celebrate diversity and confidence. Together, we’re utilizing cutting-edge display technology to engage customers and communicate our brand’s mission, vision and values, ensuring that every shopper feels confident and represented,” said Misti Blasko, Vice President of Retail at Good American. (Web Site) www.samsung.com




Joe V’s Smart Shop By H-E-B Opens In Katy, Texas

H-E-B has opened Joe V’s Smart Shop by H-E-B in Katy, the 10th location in the Houston region. At 55,000 square feet, the Joe V’s Smart Shop Katy store will deliver the high-quality, fresh products H-E-B is known for at even lower prices with an assortment that’s uniquely curated for the Katy community.

“We’re excited that our Joe V’s Smart Shop store is now open to serve customers in Katy with top-quality service and selection,” said Trini Cardenas, a 26-year Partner and the store’s Top Store Leader. “This is our tenth location to open in the Houston area, and we look forward to bringing this proud H-E-B brand to more Texans in the future.”

At Joe V’s Smart Shop, customers will find many of the same conveniences and departments with the high-quality, fresh products H-E-B is known for including: Large produce department with Texas-grown selections delivered daily and a wide assortment of fresh-cut, ready-to-serve fruits and vegetables. A wide variety of fresh in-store cut meat, chicken, and seafood options, including the $20 bundle boxes and Texas-sized Club Packs. Bakery featuring in-store made tortillas, bolillos, pastries, and breads. Sushiya offering handmade sushi selections made in-store daily and an Asian grill with rice bowls, teriyaki, and more. H-E-B Meal Simple selection with fresh, convenient chef-inspired meals.

Expansive Latino cheese selection. Selections in grocery and general merchandise departments including dairy, frozen foods, seasonal items, cookware, small appliances, and toys. Several options for nutritional supplements, medications, personal hygiene, and baby essentials. Convenient self-checkout lanes. (Web Site) www.heb.com


Pittsburg Pirates Teams Up With OPTO For New Store At PNC Park

OPTO worked with Fanatics and WayLA to create a modular retail environment for the Pittsburgh Pirates at PNC Park by seamlessly blending a variety of fixtures from OPTO’s Reveal and Edge collections. Incorporating a custom entry focal unit to capture fans attention while making use of interchangeable modular components, this store has a progressive design that preserves the essence of the “Bucs'” rich history on the riverfront in Pittsburgh.

The store features several fixture types including floor fixtures, wall posts, and custom turf-covered feature fixtures to elevate the shopper’s experience and accommodate the variety of merchandise on display. Additionally, to help with branding and category identification, various signage and illuminated graphic elements were also incorporated throughout the space. (Web Site) www.optosystem.com



Salad And Go Will Epand With New Stores Weekly Throughout The Year

Salad and Go, a one-of-a-kind drive-thru concept on a mission to make fresh, nutritious food convenient and affordable for ALL, is placing its bet that 2024 will be the year of the salad. Rounding the bend on a successful 2023, CEO Charlie Morrison has aggressive plans to bring Salad and Go to even more Americans with a goal of continuing to open nearly a store per week in 2024.

“2023 was a year of exceptional growth, but 2024 will be a breakout year for Salad and Go,” said Morrison. “We have the right offering and the right team at the right time. We are at an inflection point in this country where Americans are demanding more from restaurant chains. They shouldn’t have to compromise on fresh, nutritious food that’s also convenient and affordable.”

Salad and Go is a healthy alternative to traditional fast food, with a unique model that leverages Central Kitchens to offer made-to-order options at under $7 for a salad with protein – an unprecedented price especially as food inflation continues to pressure consumers. In addition to its signature salads, the brand’s menu, curated by Michelin-star trained Chef Daniel Patino, includes wraps and breakfast items as well as hand-crafted lemonades, teas, and hot and cold brew coffee. (Web Site) www.saladandgo.com


Sally Beauty Launches ‘bondbar Healthy Hair Sweepstakes

Sally Beauty, the leading omni-channel retailer for hair care and color, has announced its first-ever bondbar Healthy Hair Sweepstakes. By entering for a chance to win, consumers can start the new year with a refreshed, healthy hair routine thanks to Sally Beauty’s award-winning bondbar product line with built-in bond repair. One winner will receive a $5,000 cash prize, a VIP 3-day getaway at Ambiente™ Sedona to bond and relax with three friends (valued at $10,000+), and a one-year supply of bondbar products, for the winner and three friends.

Sally Beauty is redefining hair care and reinventing color with bondbar, a line of bonding solutions that received thousands of rave reviews and award-winning status within its first year. From everyday essentials to targeted treatments and permanent hair color, this bond-building line repairs, protects, and hydrates all hair types and textures with products starting at $9.99. The latest addition, Bonding Permanent Hair Color, offers 30 natural shades with built-in bonding technology to help prevent damage during the coloring process when hair is most fragile.

“As we enter a new year, our commitment to hair health remains stronger than ever, with consumer needs and budgets top of mind,” said Elizabeth Nix, Vice President of Marketing at Sally Beauty. “We saw an opportunity to reward our community of consumers who already love bondbar and engage with those who have yet to experience the products’ instant results. With bondbar’s Healthy Hair Sweepstakes, Sally Beauty is encouraging connection, self-care – and, of course, great hair.” (Web Site) www.sallybeautyholdings.com


SAMBAZON Açaí Bowls Available At John Wayne Airport Orange County

SAMBAZON has opened its quality quick-service concept SAMBAZON Açaí Bowls to serve delicious Açaí bowls and smoothies to travelers passing through John Wayne Airport Orange County (SNA), California. Opening their doors at SNA brings the company a sense of hometown pride as SAMBAZON was founded in Orange County in 2000, and continues to operate their corporate headquarters from San Clemente. SAMBAZON at SNA is operated by the ACDBE-certified Bambuza Hospitality Group.

SAMBAZON’s menu appeals to the health-conscious travelers in search of more options to experience healthy dining while on-the-go. The brand’s signature front counter displays an appetizing abundance of fresh fruit and superfood toppings – strawberries, banana, blueberries, mango, and pineapple – in addition to nutrient-dense nuts and seeds, and Açaí Bowl staples such as granola & coconut.
“SNA is the perfect location to share the Delicious Powers of Açaí to travelers from all walks of life. There’s a shared enthusiasm between everyone involved for this opening because we are a local company making a global impact,” said Ryan Black, SAMBAZON’s Co-Founder and CEO. “Açaí bowls are an ideal meal to welcome travelers to Orange County – fresh, superfood-forward and plant-based highlights the healthy lifestyle synonymous with Southern California. Serving passengers at our local airport is like a homecoming and we’re very proud to be here with our partner Bambuza Hospitality Group.”

“Bambuza Hospitality Group believes in partnering with restaurant brands that focus on delicious food and integrity. Providing travelers on-the-go dining experiences that match our mission to serve nourishing meals is at our core. SAMBAZON Açaí bowls offer travelers that perfect, healthy, any time-of-day meal and we’re delighted to open the doors together at SNA,” said Bambuza Hospitality Group’s President and CEO, Katherine Lam. (Web Site) www.sambazon.com


Hilton Unveils Name For New Long-Stay Brand: LivSmart Studios By Hilton

Hilton announced LivSmart Studios by Hilton as the official name of its new studio apartment-style, extended-stay hotel brand. Created for the long-stay guest who never stopped traveling, even throughout the pandemic, LivSmart Studios has received tremendous interest from owners and developers in just six months and currently boasts more than 350 deals in various stages of negotiation. LivSmart Studios by Hilton is the newest addition to Hilton’s portfolio of 22 world-class brands. The lower midscale, extended-stay solution provides a reliable and consistent foundation for the long stay, allowing guests to make the most of every day.

LivSmart Studios hotels address a clear void in the market by targeting an underserved segment of guests staying 20 nights or more. This intentional approach positions LivSmart Studios as a disruptive force in the extended stay market by meeting the distinct needs of longer-term guests with essential amenities for an exceptional stay experience.

“From luxury to premium economy, Hilton has a rich history of strategically building brands for every guest and every travel occasion,” said Chris Silcock, president, global brands and commercial services, Hilton. “At Hilton, we continue to innovate our brands to meet the needs of the ever-evolving traveler, and we are excited to find an opportunity to better serve the long-stay guest with LivSmart Studios.”

“After much anticipation, we’re thrilled to announce that LivSmart Studios by Hilton is official,” said Isaac Lake, brand leader, LivSmart Studios by Hilton. “With a resilient $300 billion workforce travel market, the extended-stay segment continues to grow. It has never been as primed as it is now for this long-stay brand, and we’re thrilled with the initial excitement we’ve received from owners.”



Lowe’s Launches MyLowe’s Rewards Loyalty Program

Lowe’s now has a first-of-its-kind loyalty program designed for DIY customers to help them save on items they need for their homes now and earn rewards toward what they want next. The all new MyLowe’s Rewards* offers a seamless and rewarding shopping experience with exclusive perks for members. Plus, customers who shop with their MyLowe’s Rewards Credit Card will save 5% every day on eligible purchases, receiving the most value and rewards compared to any other payment type. MyLowe’s Rewards is a three-tiered program with new benefits unlocked at each status level. New members start at the Bronze Key tier and increase in status as they shop and engage with Lowe’s more annually.

“Lowe’s has been serving DIY customers for more than 100 years, and now we’re rewarding their longtime loyalty by offering even more value when then they shop with MyLowe’s Rewards,” said Marvin Ellison, Lowe’s chairman and CEO. “We created this loyalty program with their home improvement needs in mind, just as we did with the MVPs Pro Rewards program for our Pro customers. With MyLowe’s Rewards, Lowe’s is now the only national home improvement retailer with distinct loyalty offerings that cater to both Pro and DIY customers.”


Sam’s Club Launches New Digital Innovations Further Enhancing Members’ Shopping Experiences

Sam’s Club has launched its latest technology advancement that will resolve a key member concern: waiting in line for receipt verification to exit the club. The new tech will deliver new levels of convenience by leveraging a first-of-its-kind application of artificial intelligence (AI) and computer vision technology to eliminate queuing at the club’s exit area. The move to use digital solutions to drive a better member experience builds on Sam’s Club’s existing technologies, such as Scan & Go™, to provide members with a more convenient shopping experience and differentiate Sam’s Club as a segment innovator.

“This is Sam’s Club at its very best, listening to feedback from members, putting their needs at the center of everything we do – and then applying digital innovations to deliver an industry-leading member experience,” said Chris Nicholas, CEO of Sam’s Club. “We are constantly looking at ways for Sam’s Club to be the most convenient membership club and will continue to prioritize using technology to provide a truly differentiated and delightful experience for our members.”

Currently running pilots across 10 Sam’s Club locations, the technology is used to seamlessly confirm members have paid for all items in their shopping carts – without requiring an associate to check members’ purchases before leaving the club. Before this technology, members were slowed by queuing at the club’s exit area to have Sam’s Club exit greeters review receipts. Members continue to say they want a faster and more convenient shopping experience and consistently rated the wait times at the exit – especially during busy periods – as a pain point in the shopping experience.

Now, after a member completes payment at a register or via Scan & Go, a combination of computer vision and digital technology deployed in the exit area of the club captures images of carts and verifies payment for all items within a member’s basket. With AI working in the background to continually speed the process, this digital innovation not only streamlines the member’s exit, but also allows exit greeters to refocus their time and expertise to assisting members and ensuring they have an enjoyable shopping experience. More than half of members at the pilot locations are already seeing the benefits of the new experience. With AI constantly learning and improving across any of Sam’s Club’s thousands of items and exit transactions at multiple locations, the company said it will continue iterating and enhancing the technology through early 2024, intending to rapidly expand it to its nearly 600 clubs by the end of the year.


Aiper Revolutionizes The Smart-Yard Ecosystem With Its First-Ever Robotic Lawn Mower

Aiper, a global leader in smart-yard robotic solutions, will be in Las Vegas, Nevada at the 2024 Consumer Electronics Show (CES) to debut its first cordless robotic lawn mower, the Horizon U1. A category first for the brand, the Horizon U1 will expand Aiper’s product offerings from not just the swimming pool but to the yard, helping effortlessly maintain even the unruliest of lawns. The new robot will feature wireless mowing capabilities as well as first-of-its kind technologies that enable the lawn mower to cut all grass types fast and efficiently. Available in Q1 2024, Aiper also announces its first-ever app for iOS and Android, giving the ability to remotely control the robot and more, making lawn maintenance easier than ever before. The Horizon U1 will be available for purchase starting Q3 of 2024.


Cape Cod Café Frozen Pizza Now Available At Select Walmart Grocery Centers

Cape Cod Café Pizza has expanded the width and breath of its frozen availability to select Walmart Grocery Centers. “Our delicious frozen pizza products now available at Walmart Grocery Centers is very exciting for us,” stated Jonathan Jamoulis, CEO of Cape Cod Café Pizza, and grandson of the founder.

“January is a great month for us at Cape Cod Café Pizza,” said James Messer, Senior Vice President, Cape Cod Café frozen pizza. “Walmart Grocery Centers has announced they will offer our frozen pizzas at more than 200 locations including New England, Ohio, Pennsylvania, and West Virginia. Cape Cod Café Frozen Pizza is currently available in more than 1000 grocery and convenience stores, entertainment venues, restaurants and other locations throughout New England and New York. In addition to expanding the family legacy, this is significant news, and we anticipate up to a 40 % surge in overall company sales due to the boosted retail sales locations at Walmart Grocery Centers.”


Cheez-It Extra Crunchy Available In Two New Varieties

Cheez-It® is introducing Cheez-It Extra Crunchy, the brand’s crunchiest crackers, for a uniquely multi-sensorial and deliciously cheesy crunch that will leave flavor chasers’ tastebuds tingling. While fans love the deliciously classic flavor of Cheez-It crackers, crunch level is a critical consideration factor when it comes to snacking. In fact, 60% of snackers say they prefer a crunchy snack. These new offerings are here to deliver on that need for an absurdly-amped-up snacking experience cheese-lovers will be obsessed with. Each bite of Cheez-It Extra Crunchy delivers bold, intensified flavor with a satisfyingly-and surprisingly-crispy crunch available in two varieties: Cheez-It Extra Crunchy Bold Cheddar: Imagine the classic, made with 100% real cheese taste fans love amplified with an intense crunch and seasoned to bold cheddar perfection. Yup, we did that. It’s a whole new level of absurdly delicious. Cheez-It Snap’d® Extra Crunchy Sharp White Cheddar: Indulge in the crispy-thin taste of Cheez-It Snap’d infused with even more crunch and an explosion of Sharp White Cheddar flavor in every bite. It’s double the crunch in the same thin and crispy cracker.

“Our fans trust us to deliver a classically crunchy taste with all of our crackers, but we wanted to turn up the volume with Cheez-It Extra Crunchy,” said Cara Tragseiler, Senior Brand Director for Cheez-It. “With a generous sprinkle of seasoning and a multisensory crunch, these two new products will deliver on fan demand for an even louder, flavorful way to snack on their favorite crackers.”


Doritos Launches Dinamita

Doritos has launched Doritos Dinamita with new spice-packed flavors and an unexpected new shape. Tina Mahal, Sr. V.P., Marketing at PepsiCo Foods North America, said, “This launch proves that spicy is about more than just heat, and both Dinamita varieties give snackers looking for that extra crunch a new favorite Doritos form.”
Doritos Dinamita Flamin’ Hot Queso is rolled in the original form . Doritos Dinamita Smoky Chile Queso offers a uniquely robust queso flavor in the brand-new shape, Dinamita sticks. Doritos Dinamita Tangy Fiery Lime bursts with sour spice, zesty lime and crispy chomp in the new sticks form. Doritos Dinamita Hot Honey Mustard combines mustard flavors and a hot honey kick in the new sticks form.


Enlightened Releases Frozen Yogurt Bark In Three Flavors

Enlightened, known for their frozen treats, announces Frozen Yogurt Bark in three irresistible flavors – Triple Berry, Banana Peanut Butter, and Pineapple Coconut. A snackable take on traditional frozen yogurt, Enlightened’s Frozen Yogurt Bark is crafted with premium ingredients like Greek yogurt, premium chocolate, and freshly frozen fruit. The launch follows the successful release of Enlightened’s frozen Greek yogurt bars and pints in 2023.


Garmin Unveils HRM-Fit Heart Rate Monitor For Women

Garmin announced HRM-Fit™, its newest heart rate monitor created for women. Featuring a clip-on design, it attaches to medium- and high-support sports bras to maximize comfort while accurately capturing real-time heart rate and training data. HRM-Fit is also versatile enough to be used during activities like running, indoor and outdoor cycling, strength training, HIIT and more. Created for women, the HRM-Fit accurately captures real-time heart rate and training data to help athletes push their limits.

“Designed with comfort in mind, the HRM-Fit is a purpose-built training tool specifically created for our female customers. Whether you’re going for a run or taking a HIIT class, it easily attaches to the bottom band of a sports bra and provides accurate heart rate and training data to help you know your body better by tracking the ways you move,” said Susan Lyman, Garmin Vice President of Global Consumer Marketing.


GE Lighting To Launch Full Color Smart Undercabinet Fixtures In 2024

GE Lighting, a Savant company continues its legacy of quality and innovation with the launch of yet another first-of-its-kind Cync® smart home innovation. The all-new Cync Reveal® HD+ Full Color Undercabinet Fixtures and Pucks are the first and only full color and edge-lit smart undercabinet lights available in the North American market. Cync Reveal products offer exceptional clarity, millions of color options, and smart control in an elegant, easy-to-install undercabinet fixture. The smart fixtures’ slim profile and edge-lit design illuminates countertops with diffused pools of vibrant colors and pure, clean light. The latest addition to the Cync whole-home portfolio provides a seamless update to kitchen lighting, where innovation meets impeccable design for a truly immersive lighting experience. Up to 10 fixtures can be connected to one another for a robust lighting solution to enhance every occasion, featuring millions of color options, including a full range of whites. Easily installed with captive screws as a plug-in or hardwired, the space-saving fixture can instantly transform the mood and ambiance of any room.




Goodyear Introduces Goodyear® ElectricDrive™ 2 For Electric Vehicles

The Goodyear Tire & Rubber Company (NASDAQ: GT) unveiled the latest tire in the ElectricDrive™ family: The Goodyear® ElectricDrive™ 2, an all-season electric vehicle (EV) tire enhanced with sustainable materials, improved rolling resistance and long-lasting tread life to maximize drivers’ EV performance. The new ElectricDrive™ 2 is the latest step in Goodyear’s sustainability maturity and contains at least 50% sustainable materials per tire by weight. The ElectricDrive™ 2 is equipped with a long-lasting tread compound, asymmetric tread pattern, an aerodynamic sidewall and SoundComfort Technology® foam inserts to deliver elevated performance capability and confident handling for wet or dry road conditions. The ElectricDrive™ 2 is equipped with a long-lasting tread compound, asymmetric tread pattern, an aerodynamic sidewall and SoundComfort Technology® foam inserts to deliver elevated performance capability and confident handling for wet or dry road conditions. The latest addition to the ElectricDrive™ family, the Goodyear® ElectricDrive 2 is built for electric vehicles, enhanced with sustainable materials and designed to deliver upgraded all-season traction and long-lasting tread life. This all-season tire is anticipated to be available beginning May 2024 and come in 17 sizes.


INBLOOM Announces Exclusive Nationwide Brick-and-Mortar Retail Collaboration With Whole Foods Market

INBLOOM, the holistic plant-based nutrition and supplement brand founded by actress and entrepreneur Kate Hudson, announced Whole Foods Market as its exclusive retail supplier, marking the company’s first nationwide launch into select brick-and-mortar stores. INBLOOM will launch on Whole Foods Market shelves with four foundational products: Essential Elements (an all-in-one greens and multivitamins blend), Beauty Aura (an all-in-one skin, hair and nails beauty complex), Brain Flow (an all-in-one cognition blend), and Green Protein (a vegan and six-source plant protein mixture) in Chocolate and Vanilla. Deeply valuing sustainability, the new pure-and-concentrated formulas will launch in a state-of-the-art packaging system, called an Omnipouch, which has unique earth-friendly properties that are beneficial to plant growth and our planet. Since inception, INBLOOM has made an unwavering commitment to be non-GMO and free of all synthetic and artificial ingredients while also being certified gluten-free, sugar-free, vegan, and 100% plant-based.


Killer Brownie Company Launches Individually-Wrapped Kitchen Sink Brownies

The Killer Brownie Co.® has made its decadent, gourmet Kitchen Sink brownies available with individual packaging, designed for wholesale distribution to grocery, convenience stores, food service, restaurants and more. The Kitchen Sink brownie is mixed with rainbow sprinkles and topped with M&M’s® and mini chocolate chips, all baked atop a decadent fudge brownie. This new Killer Brownie Kitchen Sink wholesale distribution package includes 44 pieces in a case with brownies that are fully baked and frozen, ready for quick thawing and selling.

“We are thrilled to now offer our best-selling Kitchen Sink brownies with individually-wrapped packaging, ideal for sale by grocery stores, c-stores, restaurants and more, helping them to meet the booming consumer demand for high quality, unique grab-and-go treats,” said Chimene Mayne Ross, President and Chief Customer Officer, Killer Brownie Co. “Now even more fans across the U.S. will be able to enjoy a Killer Brownie as the dessert of choice, thanks to this new offering.”



The Laughing Cow® Launches Plant-Based Spreadable Cheese Alternative

The Laughing Cow®, known for its spreadable, creamy cheese wedges, is launching its highly-anticipated dairy-free iteration, The Laughing Cow Plant-Based in Garlic & Herb, now on shelves at Whole Foods nationwide. The vegan-certified cheese alternative comes in the same individually portioned wedges The Laughing Cow fans know and love. Now made with almond milk, even more consumers can experience the spreadable, creamy goodness. Snackers can enjoy The Laughing Cow Plant-Based in endless combinations – like spread on a bagel, dipped with veggies, or scooped with crackers. In addition to its fan-favorite creamy texture, The Laughing Cow Plant-Based is also a good source of calcium and is non-GMO certified. The brand is also exploring spicy flavors to join The Laughing Cow Plant-Based lineup, which consumers can be on the lookout for in 2025 and beyond. The Laughing Cow Plant-Based is now available in Garlic & Herb exclusively at Whole Foods, and starting this spring, both Garlic & Herb and Original varieties can be found at Kroger stores and additional grocery retailers nationwide.

“We’ve spent months perfecting the recipe for The Laughing Cow Plant-Based and are equally excited for this product to hit shelves now, as we are for consumers across the country to try it,” said Zach Fatla, Brand Director of The Laughing Cow. “This launch marks a new step for the brand, and we look forward to sharing the deliciousness of The Laughing Cow with a whole new audience.”


LG SIGNATURE OLED T 4K Transforms Screen Experience

LG Electronics (LG) is unveiling the world’s first wireless transparent OLED TV. The LG SIGNATURE OLED T is a true technological marvel, combining a transparent 4K OLED screen and LG’s wireless video and audio transmission technology to transform the screen experience in ways that have never been possible before. The OLED T unlocks a world of near-limitless potential, giving users the unprecedented freedom to meticulously curate their living spaces. This is complemented by the class-leading picture quality and performance of LG OLED, powered by the new ? (Alpha) 11 AI processor. LG SIGNATURE OLED T liberates users from a dominant black screen that competes with the décor in their home. Maintaining its 77-inch screen size, OLED T and its innovative transparent display seamlessly harmonizes with its environment. Practically invisible when turned off, it blends into the environment and frees users from the long-standing problem of what to do with the ‘big black screen.’ The TV’s beautiful see-through screen also helps to make one’s space feel larger, providing a sense of openness. The unique LG OLED T brings with it many new possibilities, from where it can be placed in the room, to the kinds of user experiences that LG can now deliver.


L’Oréal Groupe Unveils AirLight Pro

The L’Oréal Groupe has unveiled a next-generation hair drying tool designed with professional stylists for both beauty professionals and consumers at home: AirLight Pro. Developed in partnership with Zuvi, a hardware startup company established by drone engineers and leading scientists, AirLight Pro uses a combination of infrared-light technology and wind to care for the hair with visually smoother and hydrated hair while also drying hair faster with optimized heat flow across multiple hair types, and up to 31% less energy consumption. Unlike conventional heating hair dryers with only heating coils, AirLight Pro is equipped with a special 17-blade, high-speed motor and patented infrared technology powered by tungsten-halogen bulbs designed for fast hair drying without excessive heat. By efficiently drying water on the hair surface, hair is left with internal moisture in the strand resulting in smooth, shiny hair. Tested by L’Oréal on more than 500 people across multiple hair types, AirLight Pro is designed to adapt to the needs of the individual user. The hardware, firmware, and app work seamlessly to make it possible for every user to customize the settings for their individual needs. AirLight Pro will be launched in select markets such as the United States and Europe by its salon professional brand, L’Oréal Professionnel, in 2024 to both beauty professionals and consumers.


Magic Mind Announces Nationwide Expansion With Sprouts Farmers Market

Magic Mind, a mental performance shot engineered with nootropics, adaptogens, antioxidants, and vitamins, announced that their product is launching nationally at all Sprouts Farmers Market locations across the United States. This retail partnership is the first of many that Magic Mind plans to introduce this year.

With expansion into Sprouts, Magic Mind can now be found in over 400 retailers and directly on their website, MagicMind.com. Traditionally, consumers boost their energy via coffee, energy drinks or soda. Magic Mind is a different class of product that works alone or alongside your daily caffeine ritual, elevating your mental state and well being. Formulated with a doctor-validated mix of nootropics, adaptogens, antioxidants and vitamins, Magic Mind increases mental performance while decreasing stress; clearing brain fog, sharpening memory and boosting productivity without the risk of crash or withdrawal.

“We’re thrilled to announce our partnership with Sprouts Farmers Market, a company that shares our ethos in empowering individuals on their journey to a more enriched and balanced life,” said William Hicks, Magic Mind CEO and Co-Founder. “With Magic Mind, we’re revolutionizing the way people access mental clarity and focus. Our unique formulation brings together the best of science and nature. This isn’t your typical sugar and caffeine boost- it’s a carefully crafted formulation designed to enhance cognitive function and mental well-being in an innovative, health-conscious way.”


Meati Foods Now Available In Super Target Nationwide

Meati Foods, creator of chef-seasoned whole cuts, snacks, and nuggets made from the company’s patented MushroomRoot™, has announced a significant retail expansion of its Eat Meati line of products in Target stores across the country. Driven by accelerating demand and repurchase rates of up to 60%, Meati Foods aims to be in 8,000 retail doors by summer 2024, nearly tripling its current store count of 3,000.

“Achieving a retail footprint of 8,000 stores within our first 18 months in the market is a testament to how Meati Foods delivers what consumers want – whole-food, nutritious, delicious options,” said Scott Tassani, president and chief operating officer. “Meati MushroomRoot is unlocking an entirely new eating experience that puts health first without compromising on flavor or clean and minimal ingredients, and we are honored to have Target join us on this journey as our newest partner.”


Melissa & Doug Revolutionizes Stickers With National Launch Of Sticker WOW!™

Melissa & Doug, recognized by parents as the #1 preschool brand for wooden and sustainable toys, announced the national launch of Sticker WOW!™. The new product line offers a whole new way to play with stickers through collectible and refillable sticker stampers designed to spark creativity with open-ended, mess-free fun. Sticker WOW!™ stampers are expertly designed for little hands and feature collectible characters along with 300 pre-loaded stickers in 100 unique designs for satisfying and surprising stamping action. Plus, each stamper includes an engaging 24-page activity pad with counting, matching, and other activities to help build fine motor and problem-solving skills, as well as drive kid-powered creativity and character play. The initial collection features four playful characters, with more to come later in the year: Cupcake™ the Unicorn – with fantasy-themed sticker designs and activities. Olive™ the Dinosaur – with prehistoric-themed sticker designs and activities. Cocoa™ the Dog – with pet-themed sticker designs and activities. Pumpkin™ the Tiger – with jungle-themed sticker designs and activities.



Oatly Launches Unsweetened Oatmilk

Oatly Group AB, the world’s original and largest oat drink company, announced the nationwide launch of Unsweetened Oatmilk. Oatly Unsweetened Oatmilk features a brand-new proprietary oat base specially developed by the Company to deliver 0g of sugar. Oatly Unsweetened is a delightfully light and smooth beverage at just 40 calories per serving.


Philips Wi-Fi Palm Recognition Smart Deadbolt Launches

Idlespace Technology, the exclusive distributor of Philips Home Access Smart Door Locks in North America, is set to unveil the groundbreaking Philips Wi-Fi Palm Recognition Smart Deadbolt. This pioneering product launch marks a pivotal moment in residential security, promising unmatched levels of access control and convenience for US consumers. The Philips Wi-Fi Palm Recognition Smart Deadbolt, introduces a paradigm shift in home security, integrating state-of-the-art palm recognition technology to offer unparalleled security and ease of access. Designed to revolutionize how homeowners secure their properties, this cutting-edge innovation is poised to redefine the standards of home protection and convenience. This Philips smart deadbolt is designed to seamlessly integrate with modern smart home ecosystems, offering compatibility with voice commands through Amazon Alexa or Google Assistant. Users can effortlessly control and monitor their lock status via voice commands or the Philips Home Access app. Unlike conventional smart locks, the Philips Wi-Fi Palm Recognition Smart Deadbolt has built-in Wi-Fi capabilities. Philips Wi-Fi Palm Recognition Smart Deadbolt will be available for purchase in the first half of 2024 and will retail for $359.99.




RCA Accessories Launches Three New Premium RCA Models

RCA Accessories has launched three new upgraded premium hearing aids with advanced functionality, battery lifetime and volume controls. In addition, the Company is introducing a best-in-class protection plan for its customers. Each of the premium models launched under the RCA brand cater to specific users and their needs and are priced at hundreds, if not thousands of dollars less than competitive products. Believed to be the world’s first OTC hearing aid with a wireless remote to control volume, this consumer friendly hearing aid is comfortable and easy to use and IP22 water resistant. The RCA RSH082 comes equipped with Bluetooth streaming for audio, music podcasts and phone calls (iOS and Android), along with advanced dual microphones for blocking out surrounding noise and frequency controls for volume settings for both indoors and outdoors. High-capacity battery life provides 20 hours of use on a single charge, and an on-the-go super extended charging case provides three (3) full charges of your hearing aid while away from home. The RCA RSH072 is a new premium model for the consumer who wants the best performance with an invisible BTE size and extended charging capabilities. This model comes with advanced dual microphones, frequency controls for indoor and outdoor settings, 4-channel digital signal processing with noise reduction, four (4) pre-programmed environment settings and 11 volume levels. It is IP22 water resistant, its high-capacity battery lifetime provides 20 hours of use on a single charge, and the on-the-go charging gives provides five (5) full charges. Developed for the consumer who wants small-sized hearing aids with large and easy-to-use controls, the RCA RSH053 delivers superior, reliable performance at an affordable price. Ergonomically designed to fit behind the ears, this model comes with an adjustable volume control joystick, three (3) different listening programs, and 11 volume levels. The RCA RSH053 has an IP22 water-resistant design and comes with a 16-hour battery life and a USB C recharging cradle with fast, two (2) hour charging. It’s four 4-channel digital signal processing with noise reduction amplifies the volume of sound both indoors and outdoors.


The Rootist Introduces A Biotech Breakthrough In Wellness For Roots, Scalp, And Hair

From established beauty entrepreneur David C. Chung, founder of the beloved skincare brand Farmacy Beauty, comes The Rootist, a breakthrough in biotechnology that treats the roots, scalp, and hair as one connected ecosystem with the new proprietary Rootbiomic Ferment™. Brewed for benefits, Rootbiomic Ferment™ is found in every formula of The Rootist to promote anchored roots, a balanced scalp, and optimal hair wellness. The Rootist combines the ancient science of fermentation with clinically proven proteins, botanical roots, and nutrient-dense mushrooms that are amplified with megasonic extraction. During this process, the Rootbiomic Ferment™ increases the bio-availability and penetration of nutrients and creates pre-, post, and parabiotic nutrients to support healthy hair cycles, strengthen the scalp barrier, and increase hair softness and shine. This is the evolution of haircare; to nourish, boost, and protect the connected roots, scalp, and hair ecosystem. All products from The Rootist are clean, vegan, sulfate and silicone-free, made with responsibly sourced ingredients, tested for biodegradability, and Leaping Bunny certified cruelty-free.


Petsense By Tractor Supply Debuts Skout’s Honor Grooming Products In Salons Nationwide

Petsense by Tractor Supply, a pet specialty retailer and wholly-owned subsidiary of Tractor Supply Company, has debuted Skout’s Honor premium grooming products in its Pet Salons nationwide. Skout’s Honor grooming products contain topical probiotics that defend against itch, odor and shedding, and leave pets feeling their best. This is the first time Petsense by Tractor Supply is offering a premium product line of this nature in its salons.

Customers can find Skout’s Honor products in all Petsense Pet Salons and with this launch, pet parents will now have the option to add on two new upgrades to their service: Upgraded probiotic shampoo + conditioner: Boost your pets’ natural defenses against itch, odor and shedding with Skout’s Honor probiotic shampoo + conditioner upgrade. You’ll be amazed at how good your pet looks, feels (and smells!) after this treatment. Premium probiotic package: Skout’s Honor shampoo + conditioner, ear cleaner, deodorizer or detangler, as well as a fresh breath treatment, paw balm and nail file: a holistic grooming experience with honeysuckle scents and topical probiotics to boost pets’ natural defenses against itch, odor and shedding, leaving them looking and feeling their best (and smelling amazing).

“At Petsense by Tractor Supply, we are passionate about giving our customers and their pets the best products on the market,” said Sydney Heim, senior manager of services at Petsense by Tractor Supply. “That’s why we’re thrilled to introduce Skout’s Honor products in our Pet Salons nationwide. These products will offer our customers a premium topical probiotic option with a honeysuckle scent, at a price they love in a hometown pet store setting.”


So Yummy by bella Now At Target Nationwide

Trailblazing digital food content publisher So Yummy and consumer kitchenware brand bella® have joined forces to launch a first-of-its kind national collection of kitchen products for food hack enthusiasts looking for delicious ways to conquer their busy schedules through a treasure trove of digital tips and tricks. So Yummy by bella doubles down on So Yummy’s mission to inspire people to thrive in the kitchen without devouring all of their time, energy, and money through simplified products and content that can help them do just that – at an accessible price point. Each item in the line is priced at $24.99 and available exclusively at Target.


Weber Introduces SUMMIT Smart Gas Grill

Weber LLC, the global leader in high-performance, quality outdoor cooking technology and products, announced its breakthrough offerings in gas, wood pellet and griddle cooking for the 2024 barbecue season. The new lineup includes the ultra-premium SUMMIT smart gas grill, with the Company’s first top-down infrared (IR) broiler and proprietary SmartControl™ technology, which enables home cooks to program, monitor, self-adjust as needed and grill exceptional meals to perfection, all from their smart device. The all-new 2024 SUMMIT smart gas grill is the most technologically advanced, versatile, premium offering in the Company’s gas portfolio. Weber designed it exclusively for outdoor cooks who seek a high-performing culinary showstopper for their outdoor space.


Princess Cruises Names Jim Berra CMO

Princess Cruises Jim Berra, an accomplished cruise industry and hospitality veteran with nearly three decades of brand, marketing, and commerce experience, has joined the organization as chief marketing officer, reporting directly to Princess Cruises president John Padgett. As CMO, Jim will lead all global marketing facets including integrated marketing strategy formulation, creative development and brand promotion across all channels and geographies to further optimize Princess’ global marketplace position. Berra comes to Princess from Invited (formerly ClubCorp), the largest owner of private membership clubs in the country, where he served as Chief Marketing and Innovation Officer. Prior to Invited, Berra spent six years at Royal Caribbean International as senior vice president and chief marketing officer, overseeing the company’s advertising programs, marketing communications, social media, e-commerce, and customer marketing.


Blanc Display Group Partners With Borray Manufacturing As Co-Sellers to
Elevate Retail Signage And Display Solutions!

Blanc Display Group, a leading provider of innovative retail signage and display solutions, has announced a strategic collaboration as co-sellers with Borray Manufacturing, a distinguished manufacturer known for its cutting-edge display solutions. This collaboration marks a significant milestone for both companies, as they join forces to revolutionize the retail display industry. With a commitment to excellence, Blanc Display Group seeks to enhance its product offerings and expand its reach through an alliance with Borray Manufacturing as co-sellers. Borray Manufacturing, recognized for its expertise in producing high-quality displays, brings a wealth of experience and innovation to the collaboration. By combining forces with Blanc Display Group as co-sellers, Borray Manufacturing aims to create displays that not only captivate consumers, but also integrate seamlessly with the evolving landscape of retail environments. (Web Site) www.blancdisplaygroup.com


MaxiCharger Introduces New DC HiPower High Power EV Charging At CES 2024

Autel Energy, a leader in electric vehicle (EV) charging technology, has made a groundbreaking advancement in the global high power charging network with the introduction of the MaxiCharger DC HiPower at Consumer Electronics Show (CES) 2024. This launch marks a significant milestone in Autel’s commitment to enhancing charging infrastructure and fostering an integrated energy network. Shane Long, Chief Technology Officer of Autel Energy US, stated, “At CES 2024, Autel proudly presents a comprehensive range of charging solutions, notably the MaxiCharger DC HiPower and the MaxiCharger AC Elite 2. The MaxiCharger DC HiPower, with a maximum output power of 640 kW, sets a new industry standard and delivers up to 250 miles of range in just 10 minutes. This innovation embodies our vision for the future of EV charging, demonstrating our dedication to leading the development of a more efficient and sustainable world. The MaxiCharger DC HiPower, designed for high power charging requirements, is set to be a cornerstone in building a robust global charging infrastructure.

Alongside, the MaxiCharger AC Elite 2 caters adeptly to both residential and commercial applications, offering versatility and convenience.” Following the initial deployment in Europe, Autel is extending its high power charging network globally. The North American expansion began with facilities in Anaheim and North Carolina, with further developments across Europe, APAC, and other regions.

Charging hubs will be strategically located near highways, major intersections, as well as suburban and urban areas, which are equipped with surveillance for added security. Each hub will feature at least one MaxiCharger DC HiPower, capable of delivering up to 640 kW, alongside other chargers. Intelligent charge-load management ensures optimal charging efficiency, minimizing wait times and enhancing the overall charging experience. Autel’s unveiling of the MaxiCharger DC HiPower at CES 2024 signifies a strategic global expansion and advanced production capabilities, reaffirming its role as a leader in the EV charging technology sector. This development not only solidifies Autel’s position but also reflects its dedication to promoting sustainable transportation globally. With these advancements, Autel Energy is actively shaping the future of electric mobility, leading the way towards a cleaner, more sustainable, electrically-powered world. (Web Site) www.autel.com


Caterpillar Introduces Amplify Electrification And Energy Solutions At CES 2024

Caterpillar demonstrated the Power of Possible at CES® 2024. The exhibit will highlight Caterpillar’s electric machines and energy solutions, designed to meet the evolving needs of our customers as they electrify their job sites. As a technology leader for nearly a century, Caterpillar continues to innovate and invest in electrification, alternative fuels, connectivity, and digital solutions to help our customers meet their sustainability goals. At CES 2024, Caterpillar will highlight electric machines and energy solutions, including the R1700 XE – a high-productivity, zero exhaust emission loader. “We are thrilled to return to CES to showcase our advancements in energy solutions. This event is renowned as the proving ground for breakthrough technologies and global innovators, making it the ideal place for us to demonstrate our leadership in power systems and integrated service solutions, which help our customers in the energy transition,” said Rod Shurman, senior vice president of Caterpillar’s Electrification + Energy Solutions Division. (Web Site) www.caterpillar.com





Hisense Introduces New ULED X TV ULED X TVs Smart Screens In The Kitchen At CES 2024

Global electronics and home appliance corporation Hisense recently demonstrated at CES 2024 how its range of home appliances, paired with the ConnectLife smart platform and VIDAA TV operating system, are changing the way consumers engage with their homes. Whether it’s through entertainment via its ULED X TVs, or smart screens in the kitchen, Hisense’s Smart Home seamlessly connects scenario-driven technology with the everyday needs of consumers. Hisense’s smart kitchen, with the new ProChef@Home, improves the way consumers approach meal preparation, by introducing technologies that prioritise convenience and precision. 4-Door Smart Refrigerator with VersaTemp Zone is designed to simplify daily tasks by not only keeping track of food inventory but also providing curated recipes and seamlessly connecting with other smart devices. One of its standout features is the VersaTemp Drawer, effortlessly transitioning from a refrigerator to a soft freezer. Smart Built-In Dishwasher with Autodose & AutoDry is a recipient of a 2024 CES Innovation Award, with this liquid detergent autodosing dishwasher allowing for consumers to load their dishes, choose a program, and have detergent automatically dispensed for a convenient and hassle-free cleanup.Further to the innovations in ULED X and smart kitchen appliances, Hisense continues to introduce Matter compatibility appliances, with the latest Auto Louver Smart Window AC also on display at CES 2024. Also, on display is some of Hisense’s Smart Energy Management appliances, including their smart washer/dryer and HVAC products. (Web Site) www.hisense-usa.com


Hyundai Motor Introduces New Hydrogen Energy And Software-Defined Mobility Solutions At CES 2024

Hyundai Motor Company ishowcased future technologies from across Hyundai Motor Group at CES 2024. Hyundai Motor’s exhibition at this year’s CES showcases exhibits demonstrating hydrogen and ‘software-defined vehicle’ (SDV) and artificial intelligence (AI)-related technologies that aim to realize a safe and free future for society. At the CES 2024, Hyundai Motor announced that it would expand HTWO, its existing fuel cell brand, into the Group’s hydrogen value chain business brand, and announced a ‘HTWO Grid’ solution that will accelerate the transition to a hydrogen society. At CES 2024, Hyundai Motor showcases exhibits and videos introducing core ‘software-defined vehicle’ (SDV) technologies under development by the Group’s global software center, 42dot, emphasizing the importance of software (SW) and AI in becoming a smart mobility solutions provider. Hyundai Motor aims to redefine everything from vehicles to all surrounding environments with SW and AI, promoting the expansion from SDV to SDx (‘Software-defined Everything’). (Web Site) www.hyundai.com


Jackery Introduces New Solar Generator Mars Bot At CES 2024

Jackery, a global leader of innovative portable power and green energy solutions, has introduced its latest innovation, the Solar Generator Mars Bot, at the Consumer Electronics Show (CES). Catering to various off-grid outdoor needs, this pioneering product is a PV-ESS charging integrated intelligent service robot with a light tracking system and offers a fresh perspective on the efficient utilization of renewable clean energy. Inspired by Opportunity, the robotic rover that was active on Mars from 2004 until 2018, the Jackery Solar Generator Mars Bot is a game-changer in the renewable energy landscape. It represents a novel approach to the efficient use of renewable clean energy amid the energy crisis, embodying Jackery’s spirit of exploration in its design and functionality. The robot offers a high-efficiency photoelectric conversion rate and ensures a seamless electricity experience with its superior intelligent movement system. It is a nod to the adventurous spirit, providing a reliable energy source for those who dare to venture into the unknown and explore the world. The robot features an Automatic Sunflower Solar Tracker system for autonomous navigation and sunlight tracking, enabling it to seek out strong light for power generation or charging. It integrates solar panels with an energy storage system, with foldable photovoltaic panels that offer a 600W output and 25% max solar conversion efficiency. Constructed from durable, weather-resistant aluminum alloy, the robot is suitable for various scenarios like emergency rescue, outdoor events, and RV life. Jackery’s showcase at CES 2024 demonstrated its commitment to innovation and technical expertise, reinforcing its position as a leader in portable, clean, renewable energy solutions, constantly pushing boundaries and setting new standards. (Web Site) www.jackery.com


LG Electronics Introduces Reinvent Your Future With LG At CES 2024

LG Electronics (LG) showcased its smart life solutions at CES 2024, extending beyond the home to various spaces including mobility and commercial environments. Under the theme of “Reinvent your future,” LG’s exhibition presents how the company will elevate customer experiences in everyday lives through its latest innovations – including the transparent and wireless 4K LG SIGNATURE OLED TV; a smart home powered by artificial intelligence (AI), Internet of Things (IoT) and communication technologies; and the mobility concept Alpha-able. The heart of LG’s booth is the world’s first transparent and wireless 4K OLED TV, the LG SIGNATURE OLED T. Visitors are greeted by a massive media art display created by combining fifteen 77-inch OLED Ts, showcasing captivating video content with perfect black levels and vibrant colors. These displays gradually transform into a transparent OLED TV, revealing a new era uncovered by OLED T. The floating appearance of the OLED TVs emphasizes the wireless transmission of video and audio signals and connection to external devices, simplifying installation and providing more freedom in interior design. A dedicated zone highlights the LG SIGNATURE OLED T’s transparent and wireless technology, which allows the TV to exceed the constraints of space and seamlessly blend into everyday life. Serving as a TV that complements the interior design of any space, the LG SIGNATURE OLED T offers an extension of future living experiences. Additionally, the transparent screen enhances the viewing experience of media artworks by adding depth and dimensionality. Moving on to the next zone, visitors encounter an impressive tunnel structure featuring over 140 55-inch OLED displays. (Web Site) www.lg.com


Mitsubishi Electric Introduces New Sustainable Smart Society At CES 2024

At the recent Consumer Electronics Show (CES) in Las Vegas, Mitsubishi Electric highlighted its corporate purpose and core strategy to advance a global, vibrant and sustainable smart society. Its booth exhibits demonstrated the company’s ongoing, long-term vision to integrate its products, services and technology across all of its worldwide business units to gather, manage and analyze data-driven business insights to improve its cross-industry offerings, help its customers achieve their business goals and – over time – help solve macro social challenges. To support decarbonization, Mitsubishi Electric is reducing its own carbon footprint. By 2030, its goal is to reduce greenhouse gas emissions from company’s factories and offices by 100% or more. Several of the booth exhibits showcase different products and solutions that support this goal: A “Recycling Disco” immersive, digital learning experience encourages users to try different sorting technologies to recycle a variety of plastics used in home electric appliances, including TVs and air conditioners, while enjoying fun disco rhythms. An exhibit on electric grid modernization focuses on connectivity, carbon neutrality, and the importance of electrification. ICONICS software solutions for Net Zero buildings enable monitoring and adjusting ventilation, temperature control and more based on occupancy, heat maps and other building-performance metrics. In promoting well-being, inclusion, and safety and security for all people, Mitsubishi Electric develops new, diverse technologies across all its businesses to help solve environmental issues and protect future generations, as demonstrated by the following exhibits: Kumo and SPAN smart panels are anticipated to drive electrification-ready homes and communities by enabling intelligent load shifting through measuring the usage of METUS heat pumps in real time. Rulerless™ 3D measurement app for smartphones is designed to help speed up support and relief for disaster victims. (Web Site) www.mitsubishielectric.com


Samsung’s Booth Themed ‘AI for All’

Samsung Electronics recently unveiled its booth at the Consumer Electronics Show (CES) 2024, centered on the theme “AI for All: Connectivity in the Age of AI.” Samsung’s booth highlighted the company’s unwavering commitment to industry-leading innovation and strategic work in improving lives. With the potential to enhance experiences at home, at work, and everywhere in between, Samsung’s vision for AI encompasses all aspects of daily life. The Samsung booth at CES 2024 showcased the company’s innovations in the Sustainability Zone, SmartThings Zone, Screen Experience Zone, Home Experience Zone, and Mobile Experience Zone. Read on for a detailed look at the five unique zones in Samsung’s CES 2024 booth, where technical excellence creates new, meaningful experiences.Upon stepping into the booth, attendees were welcomed into the Sustainability Zone that provided insights into Samsung’s environmental strategy, resource circularity efforts, and accessibility enhancements. Featuring a wall built from recycled materials, the zone demonstrated how sustainability shapes the company’s developmental direction. Additionally, attendees learned about partnerships with startups working to tackle environmental issues as well as SmartThings Energy – the company’s home energy service helping users live more eco-consciously. In the SmartThings Zone, attendees interacted with Samsung’s ever-expanding home ecosystem – which currently includes 196 SmartThings-compatible devices and products from 48 partner companies. The zone featured a variety of scenarios related to different tasks and rooms in the home, allowing users to imagine how SmartThings could improve their daily lives. Topping off the engaging experience, attendees were able to enjoy a live cooking show with British food influencer Oli Paterson. Samsung welcomed visitors to learn how the company is enhancing its displays with AI technology at the Screen Experience Zone. Presenting its suite of premium TVs including the new Transparent MICRO LED, the zone transformed content viewing from a passive activity into an immersive experience. What’s more, attendees were excited to meet the newly revamped Ballie – Samsung’s AI companion robot that offers more personalized services. The Home Experience Zone invited attendees to learn how AI technology minimizes the hassle of chores and daily tasks through Samsung’s home appliances – including the Bespoke AI Laundry Combo™, Bespoke 4-Door Flex™ Refrigerator with AI Family Hub™+, and more. In this zone, attendees witnessed how smart cycles like AI OptiWash™ and AI Optimal Dry enhance the laundry process and how intelligent features such as AI Vision Inside manages food ingredients. The Mobile Experience Zone at the end of the booth featured Samsung’s portable devices. Attendees tested the new AI capabilities, upgraded processing power, and precise touchscreen of the latest Galaxy Book4 series. Additionally, the zone illustrated the company’s partnerships with industry leaders, such as Microsoft, who are building a more connected Galaxy ecosystem. (Web Site) www.samsung.com



VinFast Introduces The VF 3 Green Mobility Solution

At CES 2024, VinFast Auto officially announced the global launch of its latest electric model, the VF 3. This dynamic mini-eSUV, packed with character and personality, adds a new dimension to smart, sustainable, and accessible urban mobility for everyone. Designed to unbound the imagination of urban mobility, the VF 3 combines practicality, creativity, and style to ignite new joy, inspire personal realization, and spark creativity among its drivers. The VF 3 features a seamless balance of robust geometric blocks and sleek lines, creating an aesthetically pleasing exterior designed to enhance its owner’s personality. In addition, the ample ground clearance and 16-inch wheels underscore the vehicle’s sturdy and practical design and its capacity to navigate different types of terrains. Six months after its initial debut in Vietnam, VinFast is now launching the mini-eSUV globally. The global debut not only demonstrates VinFast’s unwavering dedication to R&D but also signifies the company’s significant progress in expanding its electric vehicle lineup at a global scale and commitment to promoting a fully electrified transportation landscape and democratizing sustainable mobility globally. (Web Site) www.vinfastauto.us



WYBOT Unveils Groundbreaking Pool Maintenance Products at CES 2024

WYBOT, the renowned brand under WYBOTICS, is set to revolutionize the pool maintenance industry with the debut of its cutting-edge products at the 2024 Consumer Electronics Show (CES). As a key player in the swimming pool cleaning robot industry since 2005, WYBOTICS has consistently strived to simplify, enhance, and make pool maintenance more efficient and accessible. The showcase will feature eight innovative products, each equipped with state-of-the-art technological solutions designed to redefine the way pools are maintained. WYBOT’s showcase at CES 2024 will feature eight cutting-edge products, each a testament to the brand’s commitment to innovation and technological excellence. The unveiling of the WYBOT S2 and M2 represents a significant milestone, with these products incorporating revolutionary features such as underwater acoustic communication, underwater autonomous return to the docking station, and wireless charging. Notably, the underwater accurate dirt identification sets these products apart, promising a comprehensive and intelligent solution to the challenges of pool maintenance. The wireless charging capability ensures convenience and ease of use, providing users with a hassle-free experience. “CES is the ultimate stage for showcasing innovative solutions that redefine our everyday lives, and we are thrilled to be a part of this exciting event,” said WYBOTICS team. “Our presence at CES 2024 underscores our commitment to pushing the boundaries of what is possible in pool maintenance, ensuring that our products not only meet but exceed the expectations of our customers.” (Web Site) www.wybotpool.com


GES Announces The Promotion of Jeff Quade and Jason Stead

Global Experience Specialists (GES), a global experiential marketing and logistics partner for the exhibition and live events industry, has promoted Jeff Quade to President of GES Exhibitions – North America. With over 30 years of executive leadership experience at GES, Quade heads the North American business unit of GES Exhibitions, which includes onPeak and SHOWTECH. (Web Site) www.ges.com


STAR opens Las Vegas location, takes next step in planned nationwide expansion

STAR, a leading force in the world of experiential marketing and event solutions, has opened its new office in Las Vegas, Nevada. This strategic move marks yet another milestone in the company’s expansion efforts, bringing its innovative approach to experiential marketing to the vibrant and dynamic business landscape of Las Vegas. The new Las Vegas office, located at 12030 Bermuda Road, Suite 120, Henderson NV 89044, will serve as a hub for STAR to better cater to the diverse needs of clients in the region, enabling a powerful local presence combined with the business benefits of national scale. The Las Vegas office delivers proximity to key markets and customers, a full set of experiential marketing capabilities onsite, and the ability to plan and deliver solutions for exhibits and environments at any scale. Now with offices in Minneapolis, Durham, Washington D.C., and Las Vegas, STAR is better positioned than ever to serve customer needs both nationally and locally with speed, ease, and cost-effectiveness while delivering the most immersive, head-turning, and brand building spaces possible. (Web Site) www.engagestar.com


Blimpie Reveals Ultimate Roast Beef Experience

Blimpie®, America’s Sub Shop®, is set to kick off the new year with a premium addition, the Ultimate Roast Beef! Available for a limited time only, this mouthwatering creation promises to elevate the sandwich experience for all Blimpie lovers.

Committed to the Bigger, Better, Blimpie® motto, the Ultimate Roast Beef showcases an exceptionally larger portion of Blimpie’s premium roast beef. Complemented with the fresh flavors of lettuce, tomatoes, caramelized onions and delicious horseradish mayo, this new sandwich is expected to become a new favorite among customers.

“We wanted to create a simple and unforgettable taste experience, and the Ultimate Roast Beef embodies just that” said Sam Carity, director of marketing for Kahala Brands™, parent company of Blimpie. “The generous portion of roast beef elevates this sandwich to a whole new level of deliciousness, and we are excited to share it with our customers”. (Web Site) www.Blimpie.com


Bota Box Breeze, America’s Number One Light Wine Brand, Expands Portfolio

Delicato Family Wines has introduced new offerings in the Bota Box Breeze line of premium light wines in alternative packaging. The brand’s popular Pinot Grigio and Sauvignon Blanc will now be available in a “Mini” 500ml Tetra-Pak® format, and a Cabernet Sauvignon joins the fast-growing brand’s 3-liter varietal options. All three wines will launching in time for January’s seasonal boom in the light wine category.

Bota Box Breeze has skyrocketed to the top of the U.S. light wine category since its launch in 2021, reaching its present position as the U.S.’s leading light wine brand, as measured in value and volume, in September.1 Its growth has continued to climb at a remarkable clip even as a plethora of new entrants have joined the “better for you” category: Bota Box Breeze sales are up 36% in the last year, helping to drive the growth of the light wine category as a whole-which is up 30% in the same period.

As the first small-format offering in the Bota Box Breeze portfolio, the 500ml Pinot Grigio and Sauvignon Blanc “Minis” expand on the success of Bota Box’s “Mini” 500ml Tetra-Pak® format, which are well-established in the 500ml category. Bota Box “Minis” have achieved sustained growth since their launch in 2012 and are the fastest-growing brand in the 500ml wine category over the past year. The U.S. retail trade have responded enthusiastically to the new Bota Box Breeze offerings, with national retailers such as Target, Meijer and Albertsons/Safeway placing orders for all three wines.
“Americans are thirsty for great-tasting, premium light wines, and Bota Box Breeze has tapped that need with the right product in the right format at the right time,” said Andrew Blok, marketing director for the Bota Box portfolio. “Our Bota Box Breeze “Minis” provide a convenient, grab-and-go light wine option, and the new Bota Box Breeze Cabernet Sauvignon provides a premium Cab that delivers on flavor while fitting well into an active lifestyle.” (Web Site) www.botabox.com


CEN Media Partners With Place Exchange To Power Programmatic Buying Opportunities

CEN Media, the premium digital out-of-home (OOH) network that connects advertisers with affluent and engaged moviegoers, has integrated with Place Exchange, the leading supply-side platform (SSP) for programmatic OOH media, to enable advertisers programmatic access to its entire network of cinema lobby inventory. CEN Media is also leveraging PerView, Place Exchange’s measurement solution for OOH, to deliver reach, frequency, and impression measurement for all of its displays. Place Exchange’s PerView measurement solution offers media owners like CEN Media the ability to measure display-level reach, frequency, and hourly impressions, for both digital and static displays across all OOH venues and formats, regardless of whether they are sold programmatically or direct.

CEN Media’s growing cinema network comprises over a thousand high-definition poster displays and large-format spectacular video walls placed strategically in cinema lobbies across the US. CEN research shows that cinemas bring in over 18 million people a day, with the average moviegoer spending over 15 minutes in movie theater lobbies. Place Exchange’s ability to activate OOH programmatically through the world’s leading DSPs makes it an optimal partner to extend CEN Media’s network to advertisers looking to reach diverse consumer segments in their moments of leisure. Place Exchange (www.placeexchange.com) currently operates the largest footprint of programmatically-enabled OOH cinema inventory in the U.S. (Web Site) www.cenmediagroup.com



Cold Stone Creamery Offers Promotional Flavors This Valentine’s Day

Cold Stone Creamery delivers The Ultimate Ice Cream Experience this Valentine’s Day. Whether you are celebrating romantic love, familial love, platonic love, or self-love, there is a flavor to mark the occasion. If your relationship is more classic and traditional you might try – Fudge Truffle Ice Cream or if your relationship is more exciting and spicier try Mike’s Hot Honey® Ice Cream.

Fans can enjoy falling in Chocolate™ featuring Fudge Truffle Ice Cream with Brownie, Fudge & Whipped Topping. And For the Love of Hot Honey™ made with Mike’s Hot Honey® Ice Cream, Brownie, Pecans & Mike’s Hot Honey®. Or get inspired and Create Your Own Creation by adding in your favorite Mix-ins. Or share the love with a Cold Stone Ice Cream Cake. Try its show-stopping Fudge Truffle Decadence™ with layers of moist Red Velvet Cake, Sweet Cream Ice Cream with Chocolate Shavings and Fudge Truffle Ice Cream with Chocolate Shavings wrapped in rich Fudge Ganache. Cold Stone Creamery locations nationwide will offer these love-inspired treats until February 20, 2024.

“This Valentine’s season at Cold Stone we’re doing two of our favorite things! We’re bringing back a flavor our ice cream lovers can’t get enough of, Fudge Truffle Ice Cream, and we’re innovating ice cream yet again with the launch of a Mike’s Hot Honey Ice Cream®,” said Jana Schneider, vice president of national programs at Kahala Brands™, parent company of Cold Stone Creamery. “There is truly a treat for everyone, and every kind of love, this Valentine’s Day. We’re excited for our guests to share the ice cream they love with the people they love.” (Web Site) www.ColdStoneCreamery.com



Dave’s (Hot) NOT Chicken Launch And Storefront Takeovers To Celebrate New Menu Item

Dave’s Hot Chicken has gone from scrappy, late-night pop-up to become the fastest growing restaurant chain in the nation. “Dave’s NOT Chicken” is the brand’s take on hot, juicy and crispy Cauliflower Sliders and Cauliflower Bites. Each Cauliflower Slider starts with a fresh, whole head of cauliflower that is hand-sliced, then seasoned and fried to order, using the same spices used on the company’s craveable hot chicken. The brand will be hand seasoning and frying up its first new core menu item since the original parking lot pop-up nearly seven years ago, making Dave’s the first national fast casual restaurant to have a Cauliflower sandwich. Dave’s Cauliflower Sliders and Bites are available for a limited time only.

“For years, our fans have been asking us to make a meatless option that has all the flavor, crunch and spice of our Hot Chicken,” said Bill Phelps, Dave’s Hot Chicken’s CEO. “After spending weeks in the test kitchen testing countless different products, just like the founders did back in the parking lot pop-up days, we’ve created a meat-alternative that’s so tasty, even our most dedicated Hot Chicken loyalists will want to try it.”

Along with the Cauliflower Sliders and Bites, Los Angeles-area residents can also enjoy a feast for their eyes, as the company has created an engaging 3D billboard, highlighting Dave, the company’s mascot, and the new Not Chicken menu items. (Web Site) www.daveshotchicken.com



Egglife Foods Promotes New egglife® Variety Pack

Egglife Foods, Inc, a Chicago-based innovator harnessing the power of eggs to disrupt the food industry with simple, delicious, and nutritious egglife® egg white wraps, is launching a new dual flavor egglife variety pack available only at Sam’s Club. With two packs of egglife original wraps and one pack of egglife sweet cinnamon wraps, the new 18ct variety pack will make it easy to prepare healthier meals the whole family can enjoy, from sweet breakfast bites, to lunch on the go, to savory, satisfying lasagna. Available at nearly all locations nationwide through March 31, 2024, this launch represents the latest milestone in Egglife’s explosive growth trajectory to appeal to more health-conscious consumers and scale its product offerings to reach new and relevant audiences.

“We are thrilled to bring our protein-packed, low-carb wraps to the Sam’s Club community,” said David Kroll, CEO of Egglife Foods. “We continue to see huge demand for our products, and this partnership reflects the next chapter in our mission to reimagine the future of food. As a leader in modern nutrition, Egglife Foods is harnessing the power of eggs to transform traditionally flour-based foods. As we enter a new year, we look forward to seeing how Sam’s Club shoppers enjoy our delicious egg white wraps to try new recipes and learn how simple it is to make healthy swaps to feel their best.” (Web Site) egglifefoods.com


GNC Boosts Fitness Performance Offerings With New Sports Vitapak Programs

GNC’s PRO Performance and Beyond Raw are expanding their portfolios to include two new Vitapak programs to support entry-level, active, and advanced fitness performance to help consumers at any stage achieve their goals. Powered by GNC’s stellar roster of sports nutrition experts and science-backed ingredients, the Vitapak programs are a curated assortment of the best supplements for consumers’ fitness goals. As the home to a superior assortment of the best protein, pre-workout, and supplements, GNC continues its legacy as the best shop for everything consumers need to kickstart their fitness journey – or keep your goals fresh with the latest formulas and best flavors.

Designed for both fitness beginners and fitness enthusiasts, PRO Performance® Active Fitness Vitapak is a daily vitamin stack that supports a healthy and active lifestyle focusing on core wellness and immunity, endurance and electrolytes, as well as brain, heart and joint support. The 30-day supply offers a complete daily stack including a multivitamin, omega-3s from fish oil, and an endurance complex. (Web Site) www.gnc.com


Naf Naf Middle Eastern Grill Launches Gift A Meal Partnership

Naf Naf Middle Eastern Grill, the Fast Casual Restaurant destination for their authentic Middle Eastern cuisine, has formed a new collaboration with Gift A Meal, an innovative cause-marketing platform committed to addressing local hunger in the local communities where Naf Naf restaurants operate.

Through this collaboration, every customer who captures a photo of their delicious Naf Naf order will trigger a donation to a local food bank. The initiative is designed to provide a meal to those in need, aligning with Naf Naf Grill’s commitment to bring people together and share a meal beyond the dining table. The program will be available across all Naf Naf Grill 39 locations nationwide, until the end of February.

“We are very excited to embark on this journey with Gift A Meal, we remain focused on making a real positive impact in the community. The goal is to contribute in helping those facing food insecurity especially after the holidays which is a critical time when donations drop. We look forward to the shared success and impact this program will bring, as we work together to make a difference, one photo, one meal at a time,” said Nico Nieto, CMO of Naf Naf Grill. (Web Site) www.nafnafgrill.com


Nature’s Bakery Fig Bars Now Available In Mini Size

Nature’s Bakery, beloved for their soft-baked snacks, has launched Fig Bar Minis: a single-pack version of their family favorite twin-pack snacks. In response to increased demand for diverse portion options, the brand baked up their plant-based, nut-free, GMO-free recipe into a 100-calorie snack. Made with the same delicious real fruit and wholesome whole grains, Fig Bar Minis are perfectly portioned and convenient for moments when families need snacks for kids’ lunchboxes, errands, and everything in between. Twenty-count Fig Bar Minis in Raspberry and Blueberry are available exclusively at select Target stores nationwide.

“With Fig Bar Minis, we’re helping to take the guesswork out of snacking by providing families with a portion size that complements their active lifestyles and on-the-go snacking occasions,” said Vilma Livas, Chief Marketing Officer. “As a mom of three school-aged kids, Fig Bar Minis will be my new tried-and-true go-to. They’re snacktime saviors in between meals, as school snacks or to toss into your tote for a quick pick-me-up to take wherever the day takes you.” (Web Site) www.naturesbakery.com


Panera Bread Launches New Toasted Sourdough Melts Sandwiches And $1 Cup Of Soup Deal

Panera Bread has announced the newest additions to its sandwich menu alongside the perfect winter warmup deal. Two new toasted Sourdough Melts are available nationwide at participating local bakery-cafes. New Sourdough Melts are crafted on Panera’s signature Country Rustic Sourdough, expertly toasted to showcase the feel-good flavor of classic grilled cheese that pairs perfectly with Panera’s signature soups this National Soup Month. For guests who want to warm up even more, now for a limited time, guests can complete their meal with a cup of soup for just $1 on the Panera app with purchase of an entrée.

Guests can choose between the mouthwatering new Bacon Avocado Melt with applewood smoked bacon, fresh avocado, smoked gouda, everything bagel seasoning blend and chipotle aioli on toasted sourdough or the flavor-packed Southwest Chicken Melt, made with smoked pulled chicken, smoked gouda, red onion, cilantro, and chipotle aioli on toasted sourdough. These deliciously warm and cheesy sandwiches are available as a whole or half sandwich portion or as part of a You Pick Two®.

“Just in time for National Soup Month, it’s the perfect season for guests to cozy up with a new Sourdough Melt and complete their meal with a cup of their favorite Panera soup for $1 – an incredible value to kickstart the year,” said Drayton Martin, SVP, Brand Building, Panera Bread. “At Panera, we pride ourselves on being the sandwich experts – and our team of chefs and bakers have taken our grilled cheese to new heights with melty new sandwich varieties that pack the perfect combination of flavors.” (Web Site) www.panerabread.com


The PEEPS® Brand Launches 2024 Easter Lineup: Unveils Four New Marshmallow Flavors

PEEPS® Marshmallow Chicks and Bunnies, the number one non-chocolate Easter candy brand, has announced its Easter candy collection for fans to enjoy its Easter offerings earlier than ever. The new lineup includes four new and exciting Marshmallow creations, as well as fan-favorite classics that continue to bring smiles to faces of all ages.

New to the PEEPS® collection this year includes PEEPS® Rice Krispies Treats® Flavored Marshmallow Chicks (available only at Walmart), an iconic marshmallow flavor mash-up everyone has been waiting for. PEEPS® is also teaming up with America’s original frozen treat to unveil PEEPS® ICEE® Blue Raspberry Flavored Marshmallow Chicks (available only at Target), which are perfectly reminiscent of a cool ICEE® on a sunny day. Sour lovers will also be delighted to taste the all-new PEEPS® Sour Strawberry Flavored Marshmallow Chicks (available only at Kroger Family of Stores), sure to add a burst of flavor to Easter celebrations. Transport your taste buds to a cheerful gathering under the starlit sky with the new PEEPS® Delights™ S’mores Graham Cracker Flavored Marshmallow Chicks Dipped in Milk Chocolate (available nationwide).

“Having been a cherished part of family traditions and festivities for over seven decades, the PEEPS® Brand is so excited to help families create even more moments of sweetness with the launch of our 2024 Easter Marshmallow offerings,” said Caitlin Servian, Brand Manager for PEEPS®. “Whether it’s incorporating our adorable Chicks and Bunnies into seasonal recipes and crafts, or enjoying PEEPS® Marshmallow with loved ones, we’re honored to be a part of memories that will last a lifetime. We can’t wait to see all the ways our fans express their PEEPSONALITY® this season!” (Web Site) www.peepsbrand.com


Pinkberry Delights Frozen Yogurt Fans With New Ube Honey Flavor

Pinkberry® rings in the New Year with a new Ube Honey flavored frozen yogurt, now available in participating stores nationwide for a limited time until March 14, 2024. With a delicate lilac hue, characteristic of all ube-based desserts, the new Ube Honey flavored frozen yogurt combines the rich and nutty notes of the purple yam with the sweetness of honey in perfect harmony. Pinkberry’s recommended choice of toppings includes shaved coconut, honeycomb, and honey drizzle.

“We’re thrilled to introduce Ube Honey to our flavor lineup for a limited time,” said Melissa Hubbell, vice president of marketing for Kahala Brands™, parent company of Pinkberry. “This new Ube Honey swirl is an exciting combination that brings together the best of both worlds – nutty and sweet – creating a taste experience that our customers are sure to love.” (Web Site) www.Pinkberry.com


Red Lobster® Offers NEW Crispy Salt & Vinegar Shrimp

Red Lobster® is ringing in 2024 with a craveable new limited-time flavor drop for their Ultimate ENDLESS SHRIMP? lineup – NEW CrispySalt & Vinegar Shrimp. The new shrimp preparation consists of crispy shrimp with a tangy salt & vinegar twist, served with a side of Ranch dressing is perfect for guests who want to take their tastebuds on a flavor adventure to kick off 2024.

The NEW Crispy Salt & Vinegar Shrimp joins Red Lobster’s SHRIMP YOUR WAY? and Ultimate ENDLESS SHRIMP? menus along with six other shrimplicious offerings including fan favorites Garlic Shrimp Scampi and Walt’s Favorite Shrimp. (Web Site) www.redlobster.com


Sparkling Ice® Launches ‘Anything But Subtle’ Campaign

The Sparkling Ice® brand, crafted by Talking Rain Beverage Company®, has launched a vibrant new marketing campaign, “Anything But Subtle.” The campaign features Emmy Award-winning actress Annie Murphy, best known for her starring role as over-the-top celebutante Alexis Rose in acclaimed sitcom, Schitt’s Creek. The launch marks the latest salvo by a company increasingly focused on positioning Sparkling Ice, the number one sparkling water brand, for long-term growth.

In Sparkling Ice’s vibrant new marketing campaign, “Anything But Subtle,” Annie Murphy is the brand’s “Chief Flavor Officer,” a colorfully clad executive gushing about the secret behind the full-flavored taste of the premium sparkling beverage. Focusing on new marketing vehicles, platforms, and approaches that reflect consumers’ changing habits, the Sparkling Ice campaign seeks to entice new customers by illustrating why loyal fans love the brand. Major CTV players, such as Hulu, Peacock, Amazon, and Spotify, will carry the ads, along with display, audio, ecommerce, and social media.
“Sparkling Ice is ‘Anything But Subtle’ – and so is our strategy for 2024 and beyond,” said Ken Sylvia, Chief Executive Officer at Talking Rain Beverage Company. “This is the largest marketing investment we’ve ever made, and with it, we are attracting world-class talent, planning energizing new product launches and flavorful brand partnerships. This will be the most significant year in our company’s history as we proactively and aggressively look to expand our position as the number one sparkling water brand in the U.S. Combined with our overall investment in operational excellence, we are in a very strong market position heading into the new year.”

“This marketing investment, coupled with several other transformative company-wide initiatives, will set the stage for Sparkling Ice to become a world-class brand,” said Rich DePencier, Chief Growth Officer at Talking Rain Beverage Company. “Now the delicious taste our loyal fans love about Sparkling Ice will be available to a wider audience of flavor lovers, as we expand opportunities with our retailers and distributors. This is an exciting time to be in the Sparkling Ice business!” (Web Site) www.sparklingice.com


Tropicana Brand Introduces ‘Tropcn’ Limited-edition Packaging

Tropicana introduces “Tropcn,” a new limited-edition packaging-now with the letters “AI” removed from their name-to celebrate the leading orange juice brand’s natural ingredients, highlighting the fact that there is nothing artificial, and never has been anything artificial, in Tropicana Pure Premium orange juice. America’s favorite OJ has been made from natural oranges, picked at the pinnacle of ripeness, and squeezed within 24 hours to create 100% juice for more than 75 years.

“Our limited-edition run of ‘Tropcn’ orange juice bottles represents our ongoing commitment to delivering the highest quality 100% orange juice to Americans,” said Monica McGurk, CEO of Tropicana Brands Group’s North American business unit. “Since 1954, Tropicana has been at the forefront, innovating ways to bring fresh-tasting orange juice from natural oranges to breakfast tables nationwide. Artificial just isn’t in our DNA.”

Consumers can scan the code included on Tropcn bottles, available in participating Kroger Family of Stores nationwide, to enter for a chance to win a trip to the original orange juice state, Florida. (Web Site) www.tropicana.com



Zaxby’s Asian Zensation Zalad™ And Hand-rolled Egg Rolls Are Back

Saucy chicken chain Zaxby’s® is bringing back its fan-favorite Asian Zensation Zalad™ and hand-rolled Egg Rolls for a limited time only. The flavorful Zalad features Zaxby’s famous fried Chicken Fingerz™ or grilled chicken on freshly tossed mixed greens, red cabbage, carrots, and crispy wonton strips, topped with Asian slaw and drizzled with a honey sesame Teriyaki glaze. The Asian Zensation Zalad is served with citrus vinaigrette dressing plus Zaxby’s hand-rolled Veggie Egg Roll. Zaxby’s customers can also get two Egg Rolls as a stand-alone side, paired with Sweet & Spicy dipping sauce for just $3.00.

“The Asian Zensation Zalad is one of our top requested seasonal menu items from Zaxby’s fans,” said Patrick Schwing, Zaxby’s chief marketing and strategy officer. “Customers can enjoy our signature crispy Chicken Fingerz on delicious fresh greens, topped with bold Asian-inspired flavors, and paired with our hand-rolled Egg Rolls-making our Zensation Zalad unlike any ordinary salad. It’s a Zalad.”
Zaxby’s Asian Zensation Zalad brings bold flavors front and center with tender cuts of chicken marinated for more than 12 hours in Zaxby’s signature marinade. Zaxby’s honey sesame Teriyaki glaze is made with soy sauce, fresh ginger, fresh garlic, honey, and brown sugar. The authentic wonton strips have a delightfully crisp texture, and the crunchy Asian slaw is steeped in tangy citrus vinaigrette, made with fruity orange, sweet pineapple, and rich notes of ginger and sesame. Again this year, Zaxby’s is also offering its infamous Egg Roll as a stand-alone side to complement any of its mouthwatering menu items. Zaxby’s Egg Roll is hand rolled in a crispy wonton wrapper, filled with shredded cabbage, carrots, green onion and seasoning. It’s served with Zaxby’s signature Sweet & Spicy sauce, one of twelve sauces in Zaxby’s portfolio. (Web Site) www.zaxbys.com


Albertsons Media Collective Selects Criteo To Power Its Retail Media Ecosystem

Criteo, the commerce media company, has formed a new partnership with Albertsons Media Collective, the retail media arm for the Albertsons Companies, to enhance its cutting-edge retail media network. As Criteo continues to extend its leadership in the consumer-packaged goods (CPG) and grocery space, this partnership will support Albertsons Media Collective’s onsite sponsored ad offerings, while Criteo plans to expand to newer ad formats like commerce display and sponsored video in the coming months.

Together, Criteo and Albertsons Media Collective will offer CPG brand partners access to premium inventory and excellent campaign execution through flexible integrations with Criteo’s demand and supply-side offerings. With Commerce Max, Criteo’s self-service demand-side platform (DSP), Albertsons Media Collective can onboard first party data, in-store sales data, and comprehensive shopper signals to empower advertisers to reach Albertsons shoppers across its owned and operated properties. In addition, Criteo’s retailer monetization suite, Commerce Yield, will allow for Albertsons to continue to monetize its online assets and tap into new incremental demand driven by Criteo. Both Commerce Max and Commerce Yield will be available as self-service solutions via Criteo’s Commerce Media Platform and Albertsons’ Media Collective.

The combination of Commerce Yield and Commerce Max will create an ecosystem where Albertsons Media Collective’s CPG brand and agency partners have access to robust on-site inventory and can manage large-scale media buys within Criteo’s singular, easy-to-use platform. Advertisers will also benefit from the platform’s flexibility, which allows them to optimize performance at a time when proving return on ad spend (ROAS) has never been more critical.

“We are confident that integrating Criteo into our operations will enhance our client services to better support brands and agencies through expanded service models and channels,” said Harvey Ma, Vice President at Albertsons Media Collective. “This partnership demonstrates our commitment to empowering brand advertisers with greater flexibility and diverse ad formats as they look to craft full-funnel advertising strategies, and we are excited to see the growth opportunities that result from this partnership.” (Web Site) www.albertsonscompanies.com


Assembly Launches ShopConnect, A Retail Media Planning Tool

Global media agency Assembly announced the latest in retail media innovation – a first-of-its-kind planning tool called ShopConnect that marries programmatic buying with digital out-of-home (DOOH) to create more effective and meaningful real-time experiences for consumers. The tool was designed in partnership with Talon, an independent OOH media agency, and Place Exchange, a programmatic SSP, to connect Assembly’s media activation capability to DOOH inventory located inside, outside, and in proximity to retailers across the United States. Assembly is committed to delivering omnichannel, full-funnel connected experiences to help clients’ brands perform, and ShopConnect is an embodiment of that.

ShopConnect provides media buyers with direct access to strategic retail media – enabling them to identify, evaluate, activate, and report on DOOH inventory within specific retailer and venue types and drive lifts in consideration, brick-and-mortar visits, and sales. By automating the buying process and targeting specific audiences, ShopConnect reduces the wastage of ad budgets, resulting in higher ROAS (return on ad spend).

ShopConnect redefines how advertisers strategize and execute their DOOH campaigns, targeting audiences at multiple touchpoints as they engage with brands on the path to purchase. ShopConnect ingests users’ behavioral data in real-time, optimizing delivery to ensure the right ads are served at the right time to consumers most likely to engage or convert. Whether consumers are commuting to work, shopping for a special occasion, or simply treating themselves to one of life’s simple pleasures – ShopConnect reaches consumers as they normally interact with the world and brands around them, natively integrated into their day-to-day routines. (Web Site) www.assemblyglobal.com


Vestcom Debuts Its storeLink™ Centralized Platform

Vestcom, the industry leader in shelf-edge media and a wholly owned subsidiary of Avery Dennison, has announced the launch of storeLink™, a centralized cloud-based platform enabling retailers to streamline execution of holistic in-store merchandising strategies across digital and print mediums.
With the introduction of storeLink™, Vestcom unlocks the ability to deliver item-specific price, promotion and brand content in any print or digital format, powered by its proprietary data composition engine. The new platform enables retailers to deploy the optimal mix of digital and print mediums across their stores in order to enhance the shopping experience and maximize labor efficiency, while generating favorable ROI. An easy-to-use web and mobile interface makes it seamless to deploy dynamic price messaging to electronic shelf labels and highly engaging brand messaging via in-store digital displays, while maintaining printed tags and signage in areas of the store where best suited.

The storeLink™ platform supports the growing number of retailers looking to digitize aspects of the in-store experience. It allows them to better engage shoppers harnessing dynamic and eye-catching displays, while monetizing valuable media inventory and reducing the burden on in-store labor, enabling real-time price optimization. The introduction of new digital mediums leaves retailers to manage multiple data-integrations and content workflows across disparate platforms. Building on Vestcom’s long legacy of simplifying retail complexity, storeLink™ is designed to streamline the next generation of integrated in-store media. (Web Site) www.vestcom.com





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