Pandora Conducts ‘Do See The Wonderful’ In-Store Campaign

PANDORA has launched ‘DO See The Wonderful,’ a multifaceted campaign set to inspire women to see the wonderful in their everyday. The campaign launched in conjunction with the Autumn 2017 collection, a selection of hand-finished jewelry designed to mark the wonderful in women’s lives. The Autumn 2017 collection launch is also supported by a TV campaign, and through a series of official campaign imagery showcased in stores to inspire women to celebrate everyday life triumphs.
“At PANDORA, we want women to celebrate all the wonderful things they and other women DO each day because these moments represent important fragments of their multifaceted lives,” said Minna Philipson, Chief Marketing Officer at PANDORA.