Samsung has rolled out an endless aisle project with iQmetrix, a leading provider of interactive retail and retail management solutions.
“We needed to build a seamless connection through all touchpoints of the shopping experience,” said Emery Skolfield, VP of Omnichannel, Samsung. “The consumer experience for our endless aisle initiative was built on simplicity and the idea was that we wanted to open access to additional products that might not have existed at physical retail.”
Through API integrations with software providers and distribution partners, products are shipped directly to the customer’s desired location.
Ted Brodheim, V.P., Vertical Business at Samsung said, “The Endless Aisle solution developed by iQmetrix partnered with Samsung technology, is a foundation which allows retailers to deliver a customer facing solution that will meet their unique business objectives.”