Ocean Spray End Cap Display

Ocean Spray wanted to create a permanent end cap display to grow impulse sales. This display merchandises a wide variety of Ocean Spray package sizes and flavors while reinforcing the brand equity and heritage of Ocean Spray. The “Straight From The Bog” headline on the display header connects with Ocean Spray’s national media campaign. Created by New Dimensions Research, 260 Spagnoli Road, Melville, NY 11747; (Web Site) www.ndrc.com


Samsung VR Pallet Display

Samsung wanted to introduce its first generation VR to the Sam’s Club members through a pull-card pallet display. Large geometric shapes at different levels allowed for different viewing angles and helped tell the story and functionality of the product. The display was produced using corrugated board which was digitally printed and then converted. Created by Bennett Packaging & Displays, 220 NW Space Center Cir, Lees Summit, MO 64064; (Web Site) www.BennettKC.com


WaterPik Costco Ultra and Nano Unit

WaterPik introduced its new Ultra and Nano water flossers at Costco. The objective of the display was threefold in that it had to enhance the WaterPik brand image, drive sales by showcasing the value of the set and provide education on product efficacy to deliver a cleaner mouth and teeth. To convey the appearance of oral hygiene, the display was designed with a shiny texture and it used bright, vibrant colors to attract attention through contrast. Graphics were crisp and simulated the appearance of shooting water to visually emulate the actions of the flosser. Created by: Trans World Marketing, 360 Murray Hill Parkway, East Rutherford NJ 07073; (Web Site) www.transworldmarketing.com


Kickstart Sidewing

Pepsi wanted an “edgy” solution to merchandise single-serve SKUs and four-pack offerings of Mountain Dew kickstart to appeal to the millenial male demographic. Non-traditional materials such as edge-lit neon acrylic were used. Wire shelving is designed to provide maximum product visibility. Created by Mechtronics, 511 Fishkill Ave., Beacon, NY 12508; (Web Site) www.mechtron.com


Garmin Fenix 3 Silver HR- Sam’s Club Pallet

Garmin wanted a high end retail experience for the fenix 3 HR. The target was club channel shoppers who are searching for branded products. The display ships fully assembled and loaded, so store personnel simply has to remove the packaging shroud, drop the pallet on the floor, and slide the pallet skirt into position. Created by Great Northern Instore, 395 Strobe Road, Appleton WI 54914; (Web Site) www.greatnorthern.com


Jägermeister Zombie Tip Jar and Bottle

Sidney Frank and its agency, Geometry, wanted to develop Halloween on premise items that would fit comfortably in a bar environment that customers and establishment personnel could relate to and enjoy. This Zombie arm holds a product facsimile and serves as a useful tip jar. Created by Interstate Display Connection, 131 West Commercial Ave,. Moonachie, NJ 07074; (Web Site) www.display-connection.com


Under Armor Outdoor Temporary Display

Under Armor/Gildan used this display to increase brand awareness and higher sell through to smaller chain and specialty stores. It wanted to reduce cost of a display used in larger chains by reducing size and number of SKUs. A corrugated form was designed that attached to the main display body. This hidden structure supported the graphics rounded shape and kept it suspended off the floor. Created by CaroCon Display & Packaging, 401 Model Farm Road, High Point NC 27263; (Web Site) www.carocon.com


DeWalt FlexVolt Home Depot Endcap

DeWalt’s introduction of the FlexVolt series of cordless tools required an impactful endcap. This interactive kiosk features an interactive 13-inch HD LCD screen, hands on product interaction with the tool which were tethered securely to the display. The display also featured a giant, vacuum formed replica of a FlexVolt battery. Created by Imageworks Display, 415 Wachovia St, Winston-Salem, NC 27101; (Web Site) www.imageworksdisplay.com


Amazon Display for Lowe’s

This display demonstrates Amazon’s Alexa voice recognition technology and how it activates other products. The Amazon Echo & Echo Dot portal devices as well as partner products from Ecobee and Sylvania were all included in the platform. The end-cap design launched Amazon’s Echo devices at Lowe’s while highlighting key companion devices and creating excitement surrounding the fast growing Home Automation (HA) category. Created by Darko, 2026 Summit Commerce Park, Twinsburg, OH 44202; (Web Site) www.darkoinc.com


Keurig Essentials Powerwing Display

Keurig wanted to build awareness for its Brewer Essentials, an assortment of K-cup filter replacements, water filter cartridges and cleaning fluids accessories for its K-Cup Beverage Machines. A Powerwing display was chosen which could be merchandised on an end cap with Keurig Brewers. All display shelves were adjustable to accommodate the various package heights. Created by New Dimensions Research, 260 Spagnoli Road, Melville, NY 11747; (Web Site) www.ndrc.com


Sports Team Specific Sunglasses Pallet Display

Legacy Brand Products wanted to create a visually appealing display for placement in Sam’s club to promote team-branded sunglasses. The display was to include an interactive component that would allow shoppers to try on the sunglasses, and see how they fit. Only by utilizing a large-format, direct-to-sheet digital press, team-specific product cards and pallet displays were produced and then placed in appropriate regional markets. Created by Bennett Packaging & Displays, 220 NW Space Center Cir, Lees Summit, MO 64064; (Web Site) www.BennettKC.com


Frito-Lay 4×4 MP SVL Gravity Feed Dump Bin

This display offers immediate consumption salty snack products and multipack options. The display is shoppable on all four sides and drives multiple purchases on individual, small bag, single-serve offerings, a “make your own multipack” option, and a “ready-made” multipack selection across 20 core Frito-Lay SKUs. Created by Universal Display, 726 E Hwy. 121, Lewisville, TX 75057; (Web Site) www.udfc.com


Dash and Dot Toys R Us Merchandiser

Wonder Workshop wanted to drive awareness and sales of its Dash & Dot electronic learning toy by communicating its value with an interactive merchandising solution. The display captures the fun, creative personality of the toy while standing out at shelf. The bright blue and orange brand colors, HD media player and clear sound for messaging were key components to attract attention, engage, and educate the shopper. Created by Great Northern Instore, 395 Strobe Road, Appleton, WI 54914; (Web Site) www.greatnorthern.com


Rite in the Rain Floor Display

JL Darling is using this temporary floor display to build awareness for its Rite in the Rain products. The display needed to hold an array of products; from pens to copier paper packs. It had to be sturdy and designed to survive at retail for up to two months. Created by CaroCon Display & Packaging, 401 Model Farm Road, High Point NC 27263; (Web Site) www.carocon.com


McKee Foods BTS School House

McKee Foods requested a Back To School campaign consisting of multiple displays based on its existing hutch design. The school house ties in with the Back To School theme, with the catchy red color and classic school house shape. Created by Interstate Display Connection, 131 West Commercial Ave,. Moonachie, NJ 07074; (Web Site) www.display-connection.com


Fred’s Battery Center End Cap Display

Fred Discount Stores in the Southeast United States made a significant step-change in their Battery Category Sales by reintroducing Duracell to its product lineup. A large 4′ wide End Cap Display was developed that resembled a Duracell Coppertop 9 volt battery. As the Coppertop was the signpost for the Battery Category, the black shelving and side panels combined with the copper colored header attracted shopper’s attention. Created by New Dimensions Research, 260 Spagnoli Road, Melville, NY 11747; (Web Site) www.ndrc.com