Stride Rite Debuts Made 2 Play Collection

npmade2playStride Rite®, a leader in premium children’s footwear, has launched Made 2 Play™, a new collection of sneakers built for good, clean, extra-durable fun for kids while providing Mom with the ultimate sneaker solution for everyday play. Every shoe is made in mind with how kids play and how they put on their shoes: Toe wrap for added durability, Grip & Grab strap molded for a kid’s thumb for a secure fit, Grip & Grab heel pull molded for a kid’s thumb for easy-on/easy-off, and Insole graphics designed to help kids put shoes on the correct feet. Moms will also like Made 2 Play™ shoes because of the easy care features, including: Machine washable, Dirt-shedding treads, Non-marking outsole, and “Anti-Stink” antimicrobial mesh linings.

“At Stride Rite Children’s Group, we strive to offer footwear that is both fun and functional,” said Sharon John , president of Stride Rite Children’s Group. “As parents continue to try to find new and exciting ways to encourage children to get outside, we are excited to offer a durable, fashion-forward collection that can help inspire kids to get moving.”