Walmart Launches Next-Gen Test Stores

Walmart is testing new approaches in two recently opened supercenters in Tomball, TX, and Lake Nona, Fl. These stores were fully reimagined from a new layout to building and environmental enhancements to added technology that all improve the shopping experience.
“By rethinking stores and testing new ideas with customers in real-life stores, we are improving customers’ experiences and making it easier than ever for them to get what they need as quickly and easily as possible,” said Jeff Muench, Sr. Director, Business Development, Walmart.
The new Supercenters have a reimagined layout. Services like the beauty salon and tech repair are adjacent to relevant merchandise. Health and wellness departments are consolidated to create a single destination. Baby, toys, kids’ apparel and kids’ shoes form a single destination to ease mom’s shopping journey.
Customers are greeted on their way into the store by a large bank of Scan & Go wands, and new digital produce scales have been added. The Scan & Go fast pass checkout lanes allow customers to bypass the traditional checkout process. New interactive projection technology allows customers to learn about connected devices.