Yankee Candle Opens Pop-Up Shop In NYC

Yankee Candle has opened its first experiential pop-up shop, CandlePower by Yankee Candle, in New York City. Inspired by the power of scent, CandlePower is located at 503 Broadway in the SoHo neighborhood. The 5,340 sq. ft. store features ten immersive exhibits to ignite the senses through scent, sight, sound and touch. The interactive and multi-sensory experience demonstrates how candles have the power to transform by allowing shoppers to celebrate and experience the emotional power of scented candles.
With the holiday season approaching, shoppers can select a gift and take it to the gifting station to wrap and ship gifts.