Coca-Cola is helping convenience retail customers meet consumers’ evolving needs through brand and equipment innovation, digital capabilities, proprietary research and insights, and sustainable packaging. That’s the core message the company showcased at its Coca-Cola Mart booth and surrounding activations at the 2023 National Association of Convenience Stores (NACS) Show in Atlanta. Recent trends and shifting shopper habits are challenging c-stores to reimagine the offerings and in-store experiences they deliver beyond the pump. By transitioning from pit stops to retail and dining destinations, retailers must provide clean, sustainability-focused shopping environments with quality food and drink options, especially for EV drivers waiting a minimum of 30 minutes for their cars to charge. Coca-Cola is leveraging its foodservice expertise to help convenience retailers shift from fuel-forward to food-forward to boost revenues. (Web Site) www.coca-colacompany.com