Hershey is introducing: Reese’s Big Cup Stuffed with Reese’s Puffs cereal. This epic mashup of Reese’s and Reese’s will create a Reese’s experience unlike ever before. “Collaborations are quite popular but what we are about to unleash is next level. We knew the ultimate mashup was already within the Reese’s universe, so we made it […]
Steel Reserve Spiked Orange Soda is the latest flavor in Molson Coors’ Alloy Series. The 8% alcohol-by-volume Steel Reserve Orange Soda will be sold in 16- and 24-ounce single cans. “Consumers often describe Steel Reserve Alloy Series as a soda with alcohol, which inspired this new flavor,” said Rachel Rogers, Associate Marketing Manager for Steel […]
Boston Beer has launched Loma Vista Tequila Soda, a spirits-based, ready-to drink beverage made from premium tequila blanco, real lime juice, carbonated water and natural flavors. Debuting in 4pk/12oz cans in both lime and mango flavors, Loma Vista Tequila Soda sits at the crux of two macro trends: the explosive growth of the RTD beverage […]
Frito-Lay is unveiling an entirely new way for fans to munch and crunch on the classic flavors they know and love from Doritos, Cheetos and SunChips with the launch of Frito-Lay Minis: New Bite-Sized Versions of Iconic Doritos, Cheetos and SunChips Flavors. Conveniently packaged in an easy-to-pour canister, Frito-Lay Minis makes it easier than ever […]
Atomo Coffee has launched its game-changing beanless coffee beverages, beginning with two ready-to-drink cold brews. The initial products include Classic Black and Ultra Smooth, both brewed from plant-based ingredients and deliver the caffeine consumers expect. Atomo’s mission is to reverse engineer coffee, utilizing upcycled ingredients to deliver a consistently smooth coffee experience with a reduced […]
BLACK+DECKER a Stanley Black & Decker brand setting the standard for innovation and design of power tools, has announced the retail launch of the first phase of the reviva™ power tool line. The reviva™ tool line was designed for DIYers to complete an array of do-it-yourself (DIY) projects. The new line up is geared towards […]
Cuisinart has introduced the Grind & Brew Single-Serve Brewer. Designed to brew the most flavorful coffee with ease and convenience, this compact coffeemaker grinds whole beans to the ideal consistency for optimal flavor using a conical burr grinder, then feeds them into the HomeBarista reusable filter cup to be brewed. The HomeBarista can also be […]
GE Lighting, a Savant company, continues to expand its smart home ecosystem, Cync™, with a new addition to the portfolio – Dynamic Effects. The new line will feature an assortment of smart home products with entertainment-backed features. Cync’s Dynamic Effect Lights Strips feature millions of color options and white tones, gradient effects and pre-set multicolor […]
Immertia has launched a ground-breaking technology that transforms regular product packaging into interactive digitally enabled packaging. The platform, called Displai, (www.displai.io), uses augmented reality and smartphone technology to activate a hyper-realistic experience, where product packaging seemingly comes to life right in front of consumers’ eyes. Consumers scan product packaging with their smartphone, activating an augmented […]
Waterloo Sparkling Water, known for its authentic fruit flavors and lively carbonation, has launched Spiced Apple sparkling water as a limited-time-only (LTO) offering this fall. Waterloo’s all-new Spiced Apple flavor offers a nostalgic and unique fall experience, with a blend of crisp apple, aromatic spices, and sweet cider notes that transports you to an evening […]
Coates Group, (www.coatesgroup.com), has been named as McDonald’s single global Digital Menu Board (DMB) Content Management System (CMS) provider and one of two approved Digital Menu Board hardware providers alongside Acrelec Group. The five-year agreement will enable McDonald’s first, globally-standardized DMB solution. The comprehensive solution provides McDonald’s markets with Coates’ dynamic Switchboard™ CMS to power […]
SILVERCAST Media, (www.silvercast.com), recently showcased groundbreaking, 3D digital art in New York City’s Times Square. Appearing on SILVERCAST’s 30,000 sq. ft. iconic Times Square digital spectacular known as “Big Kahuna,” a 3D art execution titled CITY transformed the BIG KAHUNA into a hyper-realistic city that combines both media art and performance. Gary Grossman, Co-Founder of […]
Instacart, (www.instacart.com), has unveiled Connected Stores, a bundle of six new Instacart Platform technologies helping grocers bring together the best of online ordering and in-store shopping for consumers. Connected Stores create a unified, personalized experience for customers by enabling them to move seamlessly between a retailer’s app or website and its physical, in-store experience. Together, […]
As part of Connected Stores, Instacart is announcing six new Instacart Platform offerings: the new Caper Cart, Scan & Pay, Lists, Carrot Tags, FoodStorm Department Orders and Out of Stock Insights – modular technologies that help retailers connect online and in-store experiences.
Molson Coors’ two leading brands, Miller Lite and Coors Light, have planned a full slate of programming around pro and college football. “Few things go better together than football and beer, but we’re taking that a level further: Nothing goes better with football than our brands,” said April Roberts, Associate Marketing Manager for Coors Light. […]
Modelo, The Official Beer Sponsor of the College Football Playoff, is celebrating college football fans by giving them the chance to prove their full-time fandom and win a $100,000 “salary” prize plus a trip to the College Football Playoff National Championship in Los Angeles in January 2023 in the Modelo Full-Time Fan Contest. One Contest […]
Bud Light is getting fans across the country hyped-up for this year’s football season. “As the official beer sponsor of the NFL and the #1 best-selling beer brand in America, we know there is nothing quite like the excitement of football season,” said Alissa Heinerscheid, V.P., Marketing for Bud Light. “We’re helping fans everywhere start […]
Coca-Cola Dreamworld, the fourth and final Coca-Cola Creations drop of 2022, bottles up the technicolor tastes and surrealism of the subconscious. The drink adds playfully vibrant flavor notes that evoke the boundless creativity of the human imagination to the unmistakable taste of Coca-Cola. “Coca-Cola Dreamworld taps into Gen Z’s passion for the infinite potential of […]
Jones Soda has launched a Jones College Cooler contest giving college students an opportunity to win dorm-sized refrigerators, plenty of Jones Soda to share, wearables and other surprise items. The contest will feature three weekly photo challenges asking entrants to grab a few friends to create fun images involving activities such as spelling words with […]
Pepsi is launching the Pepsi S’mores Collection so now fans can enjoy their favorite DIY dessert anytime, even when summer ends. The Pepsi S’mores Collection features three distinct flavors all packed into individual 7.5 oz Pepsi mini cans to encourage mixing and matching your way to the perfect combo, served in a cold glass: Toasty […]