Focus America has introduced a Shelf LED Edge Lite Reflector Tray Scrolling Bar. Designed with reflective high lumens led lites to reflect and highlight merchandised bottles and other consumer products. The LED scrolling sign can display product pricing, messaging and other promotional messages. The led panel edge lites and the front scrolling sign are battery powered. The unit is available in many colors to compliment brand images. For more information, contact Focus America Group, 11956 Bernardo Plaza Drive, San Diego, CA 92128; (Web Site) www.focusdisplay.com