Innovative Eyewear, the developer of smart eyewear under the Lucyd, Nautica Eddie Bauer and Reebok brands, has begun shipping the Nautica Smart Eyewear Collection to Nautica retailers. The Nautica Powered by Lucyd collection from Innovative Eyewear collection makes high-tech eyewear accessible to a broader audience.
Harrison Gross, CEO of Innovative Eyewear, said, “We believe we are elevating the Nautica brand with our tech features to make a state-of-the-art smartglass.”