The Watches of Switzerland Group Announces Major US Expansion

The Watches of Switzerland Group has announced its largest expansion plan since its entry into the US in 2017. Watches of Switzerland has acquired marquis properties held by three of the country’s leading timepiece retailers, including Ben Bridge at the Mall of America, Timeless Luxury Watches in Plano TX, and the Betteridge boutiques in Greenwich, CT, Vail and Aspen, CO.
The businesses will benefit from The Watches of Switzerland Group’s unique and specialized approach to sales and customer service that includes creating immersive retail environments, supported with dynamic marketing, experiential activations and social engagement.