Kellogg Launches Pop-Tarts x Tajín Game Promotion

Tajín is the leading fruit seasoning in the U.S. and Mexico that fans obsessively sprinkle on their favorite fruits, vegetables, snacks or sweet treats.
Pop-Tarts x Tajín, a ‘Crazy Bueno’ limited-edition, flavor-intensifying package features Tajín’s iconic Clásico Seasoning and new Fruity Chamoy Hot Sauce coupled with a variety of fan-favorite fruity Pop-Tarts including Frosted Strawberry, Frosted Wild Berry and Peach Cobbler.
“We love to challenge conventions and defy expectations, and, with the superstar power of Tajín, we knew we could inspire our fans with an unexpected, ingenious combination,”said Heidi Ray, Sr. Director of Marketing, Portable Wholesome Snacks.