Abercrombie & Fitch has opened its new 5th Avenue store in New York City, offering Abercrombie & Fitch’s women’s and men’s collections as well as dedicated shop-in-shop spaces for both its kids’ brand, abercrombie kids, and its adult activewear franchise, YPB (Your Personal Best).
The new 5th Avenue location welcomes shoppers into an engaging, multi-level store. The company’s store concept and design team opened up the space through the use of lighting motifs that include illuminated walls, sconced columns and eccentric chandeliers. The storefront’s slate detail is unique and the use of wood, textiles, conversational and intimate spaces, greenery and textured walls all come together to create an elevated and inviting environment.
Abercrombie & Fitch Opens Fifth Ave. NYC Storefront
