Aston Martin Unveils Its First Ultra-luxury Flagship

Aston Martin’s first ultra-luxury flagship location has opened on Park Avenue, in the heart of New York City. The new location brings the highest levels of the iconic British brand’s bespoke service, Q by Aston Martin to North America for the very first time.
Conscientiously designed to immerse onlookers into the thrilling world of Aston Martin, visitors on Park Avenue are greeted by a unique window installation of epic proportion, named the ‘Champagne Frame’. Created with one of the largest single panes of glass ever installed into a New York building, the grand window frame looks into the stars – Aston Martin’s most iconic models – which are carefully illuminated by an impressive 2,100 bulb chandelier – spanning 131 feet. The use of mosaic tiles and commanding dining tables helps define the new flagship, bringing the best of British to one of the most prominent streets in the world.
Clients will be able to visualize their personalized Aston Martin on a 35-foot x 10-foot LED wall capable of providing an ultra-high definition, 360-degree view of any Aston Martin in real-life size.