Sparkling Ice Launches ‘Anything But Subtle’ Marketing Campaign

Sparkling Ice Launches ‘Anything But Subtle’ Marketing Campaign

The Sparkling Ice brand, crafted by Talking Rain Beverage Co., has launched a new marketing campaign, themed, “Anything But Subtle.” The campaign features Emmy Award-winning actress Annie Murphy, best known for her starring role as over-the-top celebutante Alexis Rose in acclaimed sitcom, Schitt’s Creek. “Sparkling Ice is ‘Anything But Subtle’ – and so is our […]

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Sanpellegrino Promotes Zero Grams Added Sugar Italian Sparkling Drinks

Sanpellegrino Promotes Zero Grams Added Sugar Italian Sparkling Drinks

Sanpellegrino has launched Sanpellegrino Zero Grams Added Sugar Italian Sparkling Drinks. To celebrate the expansion of its beverage collection, Sanpellegrino is giving fans zero excuses to live La Dolce Vita by offering the chance to win $10,000, which one lucky winner can use toward a trip to Italy. Made with real juice from fruits from […]

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Saks Fifth Avenue Unveils Reimagined West Coast Flagship

Saks Fifth Avenue Unveils Reimagined West Coast Flagship

Saks Fifth Avenue is reinventing its West Coast flagship experience and furthering its position as the quintessential destination for luxury fashion in Beverly Hills with the opening of its new women’s store on Wilshire Boulevard. The 130,000-sq. ft., six-level shopping destination offers an expertly curated luxury assortment of women’s designer ready-to-wear, shoes, handbags, jewelry, beauty […]

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Trion Industries offers Zip Track, a cost-effective anchored merchandising system that maintains and fronts its product offerings in place at all times. Add facings with this easy to install and adjust system. Custom spring tensions and lane depths are available to fit any and all shelf and product needs. Zip Track is manufactured from a […]

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Sharp Imaging & Information Co. of America has launched the new Sharp ePaper 13″ and 25″ Class (13.3″ diagonal and 25.3″ diagonal) displays, marking a new era in energy-efficient signage solutions. As a digital alternative to paper posters, the ePaper displays are ideal for applications requiring static content with regular updates, such as POS promotions […]

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Hyundai, Kia & Samsung Collaborate On Connecting Mobility And Residential Spaces

Hyundai, Kia & Samsung  Collaborate On Connecting Mobility And Residential Spaces

Hyundai Motor Co. and Kia Corp. have signed an agreement with Samsung Electronics for a Car-to-Home and Home-to-Car service partnership, aiming to enhance the connectivity between residential and mobility spaces. Hyundai and Kia customers will be able to remotely control digital appliances via touch and voice commands through their cars’ in-car infotainment systems. Conversely, they […]

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Absolute Vodka & Ocean Spray Introduce Vodka Cran RTD

Absolute Vodka & Ocean Spray Introduce Vodka Cran RTD

Absolut officially introduces the Absolut and Ocean Spray Vodka Cranberry cocktail in a ready-to-drink (RTD) format. Inspired by the classic combination of Absolut Vodka and Ocean Spray Cranberry Juice, the new Vodka Cran RTD range combines the highest quality premium vodka from Absolut with real cranberry juice from Ocean Spray, crisp sparkling water and other […]

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Sharp Takes Part in CES 2024

Sharp Takes Part in CES 2024

Sharp Corp.’s exhibit at this year’s CES was themed, “Toward the Future for a Better Life.” The exhibit promoted innovative proprietary technologies. 1. Smart Living. A virtual explainer bot powered by AI technology introduced the exhibit through natural, interactive conversation. 2. Smart Industry. This exhibit featured camera technology in addition to visual representations of conversations […]

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Baby Health Care Exhibits at CES 2024

Baby Health Care Exhibits at CES 2024

Baby Health Care, a subsidiary of SEASTAR Corporation in Japan and creator of the BabySmile brand, recently exhibited the ‘Baby Motion Sensor E-202’ at CES 2024 in Las Vegas. The unveiling of the E-202 at CES 2024 marked a significant milestone for Baby Health Care, Inc. and the BabySmile brand. It represents the fusion of […]

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Bluewater Technologies, Wixom, MI, collaborated with Partners + Napier to enhance the Xerox trade show booth at the recent Printing United Expo. Departing from conventional printed banners, Bluewater proposed and executed an innovative approach by integrating LED banners, redefining the visual impact and engagement level for Xerox. The centerpiece of the booth was a striking […]

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Glastender, a premier food service equipment, partnered with Hamilton Exhibits Indianapolis, for its exhibit at the recent NAFEM 2023 (North American Association for Food Equipment Manufacturers) Show. The goal was to provide attendees with a realistic bar experience while showcasing Glastender’s products. The architecture created an open, approachable experience that visually directed people through the […]

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At the annual World of Concrete tradeshow in Las Vegas, Bosch Power Tools, a global leader for power tools, unveiled cutting-edge solutions, including new products that build on the brand’s ‘commitment to cordless’ and empower skilled trade workers to conquer concrete. Steve Shepherd, General Manager, Bosch Tools, said, “We were thrilled to introduce new solutions […]

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Bridgestone returned to Las Vegas for the Consumer Electronics Show (CES), to showcase industry-leading products and mobility solutions for the commercial segment that are shaping the future of transportation. Bridgestone showed how its end-to-end customer experience is driving sustainability, efficiency, safety and productivity for fleets large and small. Bridgestone’s presence at CES 2024 supported the […]

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Verizon Appoints Leslie Berlin As CMO

Verizon Communications has appointed Leslie Berland as Exec. V.P. & Chief Marketing Officer. Berland brings over two decades of strategic and creative marketing expertise, transforming world-class brands such as Peloton, Twitter and American Express. Most recently, Berland served as Chief Marketing Officer at Peloton, where she led global marketing and communications.

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Jones Soda Names J. Goldner As CGO

Jones Soda Names J. Goldner As CGO

Jones Soda Co. has named Jerry Goldner as Chief Growth Officer. Goldner brings more than 30 years of food and beverage experience to the craft soda brand. He has held senior executive positions at Kellogg, Nestle, and Stryve Foods. At Jones, he will lead programs to drive company sales growth.

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Mattel Appoints C. Farrell As EVP & Chief Strategy Officer

Mattel Appoints C. Farrell As EVP & Chief Strategy Officer

Mattel has. announced that Christopher Farrell has joined the Company as Exec. V.P. & Chief Strategy Officer. Farrell will lead strategic planning and corporate development for the Company, including identifying opportunities to accelerate growth and profitability. Farrell joins Mattel from Ahold Delhaize, the Dutch multinational food retailer, where he was Global Head of M&A.

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Constellation Brands Announces New Marketing Leadership Appointments

Constellation Brands has announced new marketing leadership appointments. Mallika Monteiro has assumed expanded responsibility for beer marketing as EVP, Chief Growth & Digital Officer and Managing Director, Beer Brands. Matt Lindsay has been appointed SVP, Chief Marketing Officer – Beer Division. Greg Gallagher has been appointed SVP, Brand Marketing. Rene Ramos has been appointed SVP, […]

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