Avocados From Mexico is partnering with football, food and reality TV star, Jesse Palmer, to encourage shoppers to host a Better Bowl – a game-day viewing party made better with guac.
The campaign includes QR codes on in-store displays that shoppers can follow to score chances to win exciting prizes, including cash back on avocado purchases and exclusive autographed items. As part of the promotion, shoppers will find hosting ideas and party tips from Jesse Palmer along with game-winning guac recipes for Big Game celebrations.
“It’s no secret that guac and football are a match made in heaven,” said Stephanie Bazan, Sr. V.P., Commercial Strategy & Execution for Avocados From Mexico. “That’s why we’re excited to team up with the ultimate host, Jesse Palmer, to inspire shoppers to host a Better Bowl with guacamole made with fresh Avocados From Mexico.”
Avocados From Mexico Helps Football Fans Host A Better Bowl
