Archive by category Marketing Trends

New Directions in Marketing Campaigns

Taco Bell To Operate 10,000 Restaurants

Taco Bell To Operate 10,000 Restaurants

Taco Bell is on track to operate 10,000 U.S. based restaurants in the coming years by leveraging a variety of asset types including Cantinas that provide localized urban experiences, to a new iteration of Go Mobile that will lead the industry in digital-forward restaurants. Furthering the Taco Bell portfolio is the newest iteration of Go […]

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Lowe’s & Petco Expand In-Store Concept

Lowe’s & Petco Expand In-Store Concept

Lowe’s and Petco have expanded their pilot program that brings trusted products and services, for both home and pets, into a one-stop shop, growing from 15 Lowe’s stores to 300 locations. Focusing on rural communities across the country, this expansion offers a new convenience to shoppers, providing access to pet supplies and veterinary care along […]

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F1 Arcade To Open In Boston Seaport

F1 Arcade To Open In Boston Seaport

F1 Arcade, the world’s first official Formula 1 simulator racing experience to put socializing at its core, is opening its first US location in Boston Seaport in March 2024. Combining social gaming with the thrills of Formula 1, as well as best-in-class food and drink offerings, the unique hospitality concept has set ambitious US expansion […]

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Starbucks Expands Greener Store Program To 3,500 Stores In 20 Markets

Starbucks Expands Greener Store Program To 3,500 Stores In 20 Markets

Starbucks has certified its 3,508 Greener Stores globally, expanding the program to 20 markets. This latest round of certifications sets the company well on its way to achieving its goal of 10,000 Greener Stores globally by 2025. Starbucks Greener Stores Framework, co-developed with the World Wildlife Fund, includes a set of 25 performance-based standards across […]

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Chipotle Pilots Responsible Restaurant Design

Chipotle Pilots Responsible Restaurant Design

Chipotle Mexican Grill announced a new all electric restaurant design that maximizes energy efficiency in its equipment and systems and utilizes 100% renewable energy from wind power and solar through the purchase of certified renewable energy credits. The company recently opened restaurants with the new features in Gloucester, VA and Jacksonville, FL, with a third […]

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Wendy’s Pilots Underground Delivery System For Mobile Orders

Wendy’s Pilots Underground Delivery System For Mobile Orders

Wendy’s has formed a new partnership with Pipedream, a hyperlogistics company, to pilot its underground autonomous robot system with the goal of delivering digital food orders from the kitchen to designated parking spots in seconds, for faster and more convenient pick-up experiences for Wendy’s digital customers. Wendy’s is the first quick service restaurant (QSR) to […]

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Farm.One Opens Brooklyn Vertical Farm

Farm.One Opens Brooklyn Vertical Farm

Farm.One has opened its Neighborhood Farm in Prospect Heights, Brooklyn. The hydroponic indoor vertical farming company is known for its unique and flavorful luxury salad greens, specialty herbs, edible flowers and microgreens serving local chefs and its Farm Membership direct-to-consumer program. Farm.One’s low-volume, high touch, “kitchen table” approach has brought accolades from both local residents […]

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The Home Depot Furthers Investment In Renewable Energy At Stores

The Home Depot Furthers Investment In Renewable Energy At Stores

The Home Depot is partnering with DSD Renewables (DSD) to install 13 megawatts (MW) of solar power on the rooftops at 25 store locations in California. This is a part of The Home Depot’s renewable energy goal to produce or procure 100 percent renewable energy equivalent to the electricity needs for all Home Depot facilities […]

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Lowe’s Invests In Renewable Energy With Rooftop Solar Panels At 174 Locations

Lowe’s Invests In Renewable Energy With Rooftop Solar Panels At 174 Locations

In line with its goal to reach net-zero greenhouse gas emissions by 2050, Lowe’s has announced details of rooftop solar panel installations at 174 store and distribution center locations nationwide. Once each site is completed, the solar panels will provide 90% of the energy usage at each location. Lowe’s rooftop solar panel installations will span […]

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NBA And Cosm To Bring Immersive Games To New Experiential Venues

NBA And Cosm To Bring Immersive Games To New Experiential Venues

The NBA and Cosm, a leading immersive technology, media, and entertainment company, have announced a multi-year partnership that will feature a new live game viewing experience for fans. In this first-of-its-kind partnership, Cosm will produce and present select games from NBA League Pass, the league’s out-of-market live game streaming service, in immersive 8K on large-scale […]

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Kohl’s Opens In Downtown Milwaukee

Kohl’s Opens In Downtown Milwaukee

As a part of its longstanding commitment to its headquarters city, Kohl’s is developing its first-ever downtown Milwaukee store, opening in Fall of 2023. The new Milwaukee store is a key part of its growth market store strategy, allowing it to enter previously untapped markets that could not support a full-sized Kohl’s store. The Milwaukee […]

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Mercedes-Benz To Launch Branded High-power Charging Network

Mercedes-Benz To Launch Branded High-power Charging Network

Mercedes-Benz announces far-reaching plans to launch a global high-power charging network across North America. The Mercedes-Benz high-power charging network will greatly enhance customers’ charging experience, accelerate the journey towards the all-electric future and create a global infrastructure asset with future value-creation potential. The Mercedes-Benz charging hubs will be located in key cities and urban population […]

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ChargePoint & Lexus To Provide Convenient, Accessible Charging Solutions

ChargePoint & Lexus To Provide Convenient, Accessible Charging Solutions

ChargePoint electric vehicle charging network, has formed a new agreement with Lexus to enable drivers of Lexus’ all electric RZ 450e crossover with access to ChargePoint’s home and public charging solutions. Participating Lexus dealers will offer customers the option to purchase a ChargePoint Home Flex Level 2 charger at the dealership. The Home Flex is […]

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