Coca-Cola North America’s robust presence at the National Restaurant Association Show 2023 spotlighted how its portfolio of products, services and partnerships can help foodservice operators drive profits. The restaurant-themed Coca-Cola Eats booth delivered an immersive experience centered on the theme of “Loved Brands. Done Sustainably. Delivered Digitally.” The new Coca-Cola Flex powered by Freestyle, a […]
American Industrial Systems (AIS) is an ISO 9001:2008 certified supplier and manufacturer of true Rugged All-Weather Outdoor Digital Signage Display Systems featuring an Intel® Atom™ Dual Core processor 1.80 GHz, with High Resolution (1366 x 768 and/or 1920 x 1080 HD), High Brightness (1,500 to 2,000 nits), Wide Viewing Angle (178°/178°), High Contrast Ratio (3000:1) […]
Christie has debuted its new Christie MicroTiles® with Christie Interactivity Kit. Powered by Baanto™ ShadowSense™, the Christie Interactivity Kit is a complete solution for adding multi-touch interactivity to any rectangular digital display. Modular and scalable for the utmost in flexibility, the Christie Interactivity Kit can be configured into 84 different sizes. It can accommodate practically […]
Olea Kiosks has launched the Milan Kiosk, a pedestal-style kiosk designed on the principles of versatility and configurability. The Milan was originally developed for interactive digital signage applications, but due to its incredible adaptability, the Milan has proven to be well-suited for a number of other capacities. This kiosk can accommodate virtually any single- or […]
Kodak has taken its standard-setting KODAK PROFESSIONAL ENDURA Transparency Display Material and made it even better by leveraging new technologies within its imaging science research group. KODAK PROFESSIONAL ENDURA Transparency Display Material is a translucent-base color transparency material for use on illuminators without built-in diffusers. Commercial labs, specifiers and global brands use ENDURA Transparency Display […]
ParkerWhite Brand Interactive has launched Immersive Youth Marketing (Immersive), a new agency division in partnership with leading youth and lifestyle marketing entrepreneur Gregg Witt. According to Witt, the new division is already helping the agency grow into a powerful national firm servicing brands focused on the youth and parent market. www.parkerwhite.com
InField Marketing Group, one of Canada’s fastest growing independent marketing agencies, has launched Influence Marketing, An InField Company. Influence Marketing is a strategic mash-up of experiential marketing expertise, shopper marketing, sponsorship development and amplified retail experiences. With increased focus on insights and strategic in-store shopper activation, Influence Marketing represents an agency focused on moving consumers […]
re:fuel, a leading marketing firm connecting advertisers with target consumer segments, has launched its experiential marketing brand, hustle promotions. With a focus on custom events, promotions and sampling, hustle promotions will continue to develop and deploy creative experiential programs that build consumer relationships with long-term value. John Weipz has been appointed President of hustle promotions […]
‘Wreck-It Ralph,’ Walt Disney Pictures’ hit arcade game-hopping animated adventure that was released theatrically in late 2012, is featured with Cargill’s Honeysuckle White and Shady Brook Farms turkey brands in a springtime promotion that offers consumers a $5.00 mail-in rebate when they purchase a fresh turkey product and a Blu-ray combo pack. The Cargill turkey […]
Jennifer Carper has joined Engine Shop, an experiential sports, entertainment and lifestyle marketing agency, as a Partner and Chief Client Officer. Throughout her 20-year career, Carper has provided strategic consulting and activation services to brands like Mercedes-Benz, Corona, Reebok, Visa, Valero and PowerBar across the premier properties in sports, entertainment, music, fashion and lifestyle.
Collective Bias, a leading social shopper media company in the United States, has partnered with Toronto-based 3SP Media, a media group focusing on sales and marketing programs for consumer brands and retailers, to further its expertise and leadership position within the industry to Canadian consumers and brands. 3SP Media, widely known for innovative in-store marketing […]
Caribou Coffee Company recently began serving two new limited-time-only beverages in its coffeehouses across the country, the new Biscotti Mocha and Cafe Milan Latte, which were created to inspire Caribou fans to enjoy all life has to offer, fueled by unique coffee experiences. Caribou understands that coffee plays many different roles in its guests’ lives […]
WPP, the world’s leading communications services group, has merged its wholly owned subsidiaries, OgilvyAction and G2, to form a company within the Group that becomes the largest and most geographically complete activation agency in the world. Together they bring complementary expertise in consumer activation, trade marketing, shopper marketing, one-to-one marketing and digital activation. The geographic […]
Symphony Teleca, the services organization dedicated exclusively to helping clients manage the global convergence of software, the cloud, connected devices and big data analytics, has become a strategic development partner to Kovio, a leading provider of Near Field Communication (NFC) products and services. Symphony Teleca will leverage its expertise in the development of big data […]
Retailigence, a leading Online-to-Offline (O2O) Local Marketing and Commerce Platform company, is expanding its online to offline local marketing and commerce platform for brands and retailers. O2O refers to any and all activity that originates online yet eventually results in a shopper going to a physical store. “Mobile devices such as smartphones and tablets have […]
Consumers will now be able to enjoy Ocean Spray’s great-tasting, good-for-you juices at foodservice locations throughout the country. Lyons Magnus and Ocean Spray Cranberries have signed a licensing agreement that will enable consumers to choose Ocean Spray beverages at more of their favorite restaurants, hotels, schools, convenience stores, and healthcare facilities. The power of this […]
MYPLASH, the reloadable and responsible prepaid MasterCard® for teens and young adults, is partnering with SKECHERS, to promote financial literacy and support shoe donations to children in need via their charitable BOBS from SKECHERS program. SKECHERS gives a new pair of shoes to a child in need for every BOBS purchase, and has donated more […]
To celebrate new and improved formulas and packaging for many of its popular pet foods, Hill’s® Science Diet® has kicked off its Vets Know Best tour. As part of the tour, the Science Diet® team will travel from coast to coast to share the news and samples with pet owners and their beloved pets. Visitors […]
Procter & Gamble’s Downy and ZzzQuil understand the importance of achieving a good night’s sleep and during National Sleep Awareness Week, the brands joined forces to help consumers create an environment that is conducive for falling asleep. The Downy and ZzzQuil Sleep Fest held at Amtrak’s Penn Station, featured beds with Downy washed sheets to […]
Chesapeake Bank recently partnered with kiosk and digital signage provider Codigo to employ an iPad Kiosk solution in nine of its branches. The decision to implement the kiosks stemmed from the bank’s recent launch of its new online financial management system – myBank, myFinance, myMobile. The kiosks allow bank customers to educate themselves on the […]