A Survey of Current P.O.P. Programs in the Retail Store
Conn’s, Inc. and Belk have opened the first Conn’s store-within-a-store pilot in five Belk locations under the name “Conn’s x Belk.” The new store format provides Belk customers with access to Conn’s complementary home product categories, as well as core differentiators like industry-leading white-glove, next-day delivery. The Conn’s x Belk locations feature a name brand […]
The first ever Dyson Demo Store in the U.S. has opened in Dallas at The Shops at Park Lane. Designed by James Dyson, Dyson Demo Stores are engineered to encourage people to pick-up, test and experience Dyson’s technology hands-on. Each space is focused on education and experience, with Dyson Experts available to help demonstrate and […]
Macy’s announced that, as part of its Polaris strategy, it will open four new off-mall, small-format stores this fall. The locations will include Market by Macy’s, a smaller store that offers customers a curated assortment of the latest fashion trends, as well as the first-ever dual Market by Macy’s and Macy’s Backstage off-price location. “At […]
Kohl’s is opening a new concept store in Tacoma, WA. This location will showcase new ways it is innovating for the customer and delivering a more localized, modernized shopping experience. Thanks to data science, its teams are creating a Kohl’s store unique to the Tacoma market with new experiences, local touches, and merchandise assortments that […]
JCPenney has introduced Frye and Co., a western American collection of apparel, footwear and handbags, that draws its inspiration from the iconic Frye brand. Frye and Co. delivers products that are authentically made with the JCPenney consumer in mind. “We’re pleased to bring the exclusive Frye and Co. collection to our customers and offer the […]
For more than 15 years, Merrell Moab hiking boots and shoes have been the leading choice for hikers, making it the bestselling hiker in the world. An essential part of hike heritage, Moabs have long served as inspiration for new and seasoned hikers to get outdoors, offering consistency when needed most. Today, by applying new […]
Wendy’s has announced a new global restaurant design standard, Global Next Gen, for enhanced custom and digital experiences. Wendy’s new restaurant builds will feature a sleek and modern design with an optimized layout and next-generation technology with an emphasis on convenience, speed and accuracy. Global Next Gen includes the following design features and technology to […]
Taco Bell is redefining drive-thrus as consumers know it with one of its most innovative Taco Bell restaurant designs. Coined “Taco Bell Defy,” the restaurant recently opened its doors, but most importantly, its four-lane drive-thru, in Brooklyn Park, MN. The first of its kind two-story model delivers innovative technology, like a proprietary vertical lift to […]
BEDGEAR has unveiled engaging “retail theater” displays to attract shoppers back into stores. The new displays demonstrate the breathability of its pillows, sheets and mattresses. BEDGEAR Ventilated Independent Suspension Units provide increased airflow; breathability throughout a mattress is not only innovative but also essential for health-conscious consumers. “BEDGEAR’s retail partners are looking to give their […]
Joss & Main, a specialty retail brand catering to home decor enthusiasts, has opened its first physical store at The Burlington Mall, in Burlington, MA. This first store makes a bold impression, with a statement exterior defined by large arches framing the entry. The signature arch is carried throughout the interiors, referencing the arcades of […]
Designing thoughtful standards for modern travel, Away started with luggage, designed with features that solve real travel problems-for life. Initially a direct-to-consumer company, Away wanted to make the move to the retail space. When they wanted to embark on their clicks-to-bricks journey, they needed a partner who knew how to deliver on their unique vision. […]
Abercrombie & Fitch has announced a new store experience inspired by the brand’s intention of making every day feel as exceptional as the start of a long weekend. The getaway-themed aesthetic is a nod to a chic hotel lobby, designed to provide an immersive interpretation of the Abercrombie experience. “Our new getaway-inspired stores reflect the […]
Format CVS Pharmacy is piloting a new Skin Care Center format, featuring a “shop-in-shop” experience to bring enhanced access to skin health innovations. “We’re making a move to provide new health-focused, innovative offerings with our Skin Care Center, an elevated in-store experience designed to help customers navigate personal skin health solutions,” said Andrea Harrison, VP, […]
Known for its old-world apothecary beginnings, scientifically advanced skincare formulas and expert service offerings, Kiehl’s is paying tribute to the neighborhood that’s housed its flagship store for over 170 years. In addition to the reopening of its NYC Flagship, a new creative campaign called “We Skincare About You Since 1851,” will launch to celebrate Kiehl’s, […]
Lucid Group has opened its first retail location in the Pacific Northwest at University Village in Seattle, WA. Every Lucid Studio offers a digitally oriented luxury experience tailored to each customer’s preferences, whether they visit in-person, make inquiries entirely online, or combine the two. Lucid Studios allow customers to experience the brand in locations that […]
VinFast has opened the first 6 VinFast Stores in California. In 2022, VinFast will continue to open more than 30 stores in California, while also exploring expansion to other states across the US. VinFast stores will showcase and sell VinFast’s premium electric vehicles while allowing customers to directly experience the company’s high-end customer service. This […]
Decathlon, continues its Canadian expansion with a new City concept store, opening in Toronto’s Union Station. While the 3,500 sq. ft. City concept store will feature a top-seller selection of the 7,000 products offered by the brand, it will also conveniently serve as a pick-up location for downtown commuters who have made Click & Collect […]
Lids has launched Lids University (Lids U), a new retail concept dedicated to collegiate sports product and apparel. Created as a space for fans to purchase products from their favorite schools, Lids U stores will open in key college markets and serve each local community they’re within. Lids U was developed in response to loyal […]
Build-A-Bear Workshop has opened a new store at the Fan Engagement Zone at The Hall of Fame Village in Canton, OH, north of the Pro Football Hall of Fame. This Workshop offers the signature Build-A-Bear Make-Your-Own experience, including the iconic Heart Ceremony, with an assortment of furry friends, accessories, and products that appeal to kids, […]
Macy’s has expanded its partnership with WHP Global to bring the Toys”R”Us brand to every Macy’s store in America this holiday season. The in-store shops will range from 1,000 sq. feet and span up to 10,000 sq. feet in flagship locations in Atlanta, Chicago, Honolulu, Houston, Los Angeles, Miami, New York and San Francisco. The […]