Cooler Screens Partners With Place Exchange

Advertisers and agencies can now access the Cooler Screens in-store retail digital media platform programmatically. Cooler Screens, (www.coolerscreens.com), is partnering with Place Exchange, a leading programmatic technology platform, to reach consumers more effectively at their moment of truth.
Cooler Screens’ programmatic partnership with Place Exchange is an industry-first collaboration to draw brands closer to the customer decision-making process in cooler aisles across retailers like Walgreens, Kroger, Giant Eagle, Chevron, and CVS.
With over 10,000 screens across over 700 retail locations, Cooler Screens allows brands and agencies to reach over 95 million viewers a month. Through programmatic ad spaces, consumers can receive contextually relevant branded content.