David’s Bridal plans to debut a new store format in select locations. The retailer anticipates 30 new format stores in 2023 including 12 brand new locations.
The retailer strategically developed a newly updated store layout that caters to one-on-one customer experiences. The enhancements create a completely personalized and interactive shopping experience for customers of any occasion. At these new locations, customers can walk-in or make an appointment to have a one-on-one shopping experience with an expertly trained stylist and in-house alterations artisan for all of life’s special occasions. Select stores will also feature new brand offerings including a customization lounge and try-on bar. The stores emphasize inclusion and carry thousands of dresses in sizes 0-30W with options for different body types, heights, and skin tones.
David’s Bridal Debuts New In-Store Experience Across Retail Locations
