GE Appliances has announced its latest feature for select WiFi connected wall ovens and ranges in collaboration with Kroger. The update offers a new way to discover recipes, shop for ingredients, and cook.
Viren Shah, Chief Digital Officer at GE Appliances, said, “We are thrilled to collaborate with Kroger and use our combined expertise in the food ecosystem to deliver experiences and features that truly resonate with consumers.”
With this update, over 150,000 consumers with select GE Profile™, CAFÉ™, and Monogram™ wall ovens and slide-in ranges can now enjoy seasonal culinary inspiration directly from their appliance’s LCD screen. The touchscreen on the appliance will showcase a rotating selection of recipes from Kroger and other consumer packaged goods partners.
GE Appliances Collaborates With Kroger To Reinvent The Way Consumers Discover Recipes, Shop And Cook
