Immersive Display Promotes ‘Wonka’

Ontario, Canada-based print business Global Printing Enterprises (GPE), (www.globalprinting.ca), recently used several products from Drytac, (www.drytac.com), to produce an immersive display promoting the new Hollywood film ‘Wonka’, starring Timothée Chalamet as the famous Willy Wonka.
Yorkdale Shopping Centre in Toronto launched a special experience for fans to enjoy. ‘Wonka’s Sweet Escape’ offered visitors the chance to walk around inside Wonka’s candy shop and enjoy a series of photo opportunities.
Gene Tegola, President of Reignite Marketing, worked on the initiative with Warner Bros Canada and Oxford Properties’ Yorkdale Shopping Centre. Long-term partner GPE supported the printing and installation of the project, which included wall murals, displays, backdrops and floor graphics.