INEO Tech, (www.ineosolutionsinc.com), developer and operator of the INEO Media Network, a digital advertising and analytics solution for retailers, has formed a partnership with Adapt Media to market INEO’s Digital-Out-Of-Home (DOOH) advertising inventory to Adapt’s advertising clients. Based in Toronto, Adapt has been successfully operating Out-Of-Home (OOH) advertising networks on a national level for 24 years and is a leader in technology enabled advertising campaigns, providing street level and in-store advertising in over 1,000 cities and towns across Canada. The INEO Retail Media Network reaches 2.4 million shoppers each month with digital display screens at the entrance of retail stores. INEO’s demographic and analytics data enables unprecedented targeting for location-based advertising by brands and advertisers.
“Partnering with Adapt Media is a major advancement for INEO’s advertising,” said Kyle Hall, CEO of INEO. “With their help in marketing our ad inventory, INEO will gain access to a broader range of potential customers.’