Kentucky Fried Chicken is making its KFC Chicken Sandwich even more craveable with a spicy new promotion tied to the Diablo IV video game. Customers who purchase any KFC Chicken Sandwich (classic or spicy, including combo options) on the KFC app or KFC.com will be eligible to unlock exclusive in-game rewards in one of the most anticipated video games of the year. The exclusive in-game rewards include up to five battle cosmetics in KFC’s signature red and white brand colors, with each piece of equipment representing one Diablo class, to help gamers show off their style.
“As the fried chicken experts, we’ve set the standard in the fried chicken sandwich game,” said Nick Chavez, CMO, KFC U.S. “Now fans of Diablo IV can feed their hunger for both our best chicken sandwich ever and exclusive in-game rewards.”
KFC Sandwiches Unlock Exclusive Diablo IV In-Game Rewards
