Known for its old-world apothecary beginnings, scientifically advanced skincare formulas and expert service offerings, Kiehl’s is paying tribute to the neighborhood that’s housed its flagship store for over 170 years.
In addition to the reopening of its NYC Flagship, a new creative campaign called “We Skincare About You Since 1851,” will launch to celebrate Kiehl’s, personalized customer service and commitment to philanthropy, which have been central pillars to the brand’s identity.
The revamped store will bring to life a full-circle look at Kiehl’s origins and growth, including iconic skincare favorites, skincare experts for consultations, and innovative technologies in-store. From assessment tools to analyze skin health, to a DermaReader Diagnostic Assessment tool that combines deep-skin photo-analysis with Kiehl’s scientific insight and personalized expert education to formulate a skincare routine based on customers unique concerns for healthy, younger-looking skin.