Klondike is embarking on the ultimate road trip, popping up in three U.S. cities to find the most creative hometown and reward them with their very own summer block party and the chance to be featured on Klondike Bar limited edition packaging. The Klondike ‘What Would You Do’ Challenge Mobile tour will travel from Austin, Pittsburgh and New York City asking fans ‘What Would Your Hometown do for a Klondike’.
“We have been asking fans ‘What Would You Do for a Klondike’ for more than 100 years and this year, it’s been fun to raise the stakes and ask entire communities and hometowns across the country to show off what they would do for a Klondike,” said Bentley King, U.S. Head of Ice Cream Operations at Unilever.
Klondike Embarks On Summer Road Trip
