Legacy Brand Products wanted to create a visually appealing display for placement in Sam’s club to promote and sell team-branded sunglasses (MLB and NCAA Football). The display was to include an interactive component that would allow shoppers to try on the sunglasses, and see how they fit. Only by utilizing a large-format, direct-to-sheet digital press, team-specific product cards and pallet displays were produced and then placed in regional markets. This display was created by Bennett Packaging & Displays, 220 NW Space Center Cir, Lees Summit, MO 64064; (Web Site) www.bennettkc.com
Legacy Team Specific Sunglasses Pallet Display
