Lightbox, (www.lightboxooh.com), a leader in digital out-of-home video, has announced a strategic partnership with Monster XP, (www.monsterxp.net), a leader in digital and experiential activations, to bolster its burgeoning window front media product. Lightbox’s window front asset continues to propel the brand’s expansion into urban locations with street-level inventory in major markets. This partnership leverages Lightbox’s sales reach with Monster XP’s operational expertise to deliver a best-in-class media product.
Lightbox’s window front media employs LED panels to create massive video displays that overtake commercial real estate facades. In this partnership, Lightbox will lead sales efforts, while Monster XP will serve as the managed service partner for the installation and maintenance of window front campaigns. Monster XP’s extensive experience with interactive digital solutions will also be leveraged for custom advertising executions.
Kobi Wu, Lightbox’s Sr. Vice President, Product Innovation & Strategy, said, “We’re thrilled to leverage Monster XP’s expertise to deliver this in-demand product.”
Lightbox & Monster XP Form Partnership To Deliver Window Media
