Archive by category Marketing Trends

New Directions in Marketing Campaigns

GE Appliances Collaborates With Kroger To Reinvent The Way Consumers Discover Recipes, Shop And Cook

GE Appliances Collaborates With Kroger To Reinvent The Way Consumers Discover Recipes, Shop And Cook

GE Appliances has announced its latest feature for select WiFi connected wall ovens and ranges in collaboration with Kroger. The update offers a new way to discover recipes, shop for ingredients, and cook. Viren Shah, Chief Digital Officer at GE Appliances, said, “We are thrilled to collaborate with Kroger and use our combined expertise in […]

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Champion Athleticwear Unveils New Reverse Weave Iconic Styles To Reduce Microplastic Pollution

Champion Athleticwear Unveils New Reverse Weave Iconic Styles To Reduce Microplastic Pollution

Champion Athleticwear has announced its newest innovation: Eco Future Reverse Weave with CiCLO technology, a patented and science-based solution that allows synthetic textiles to behave more like natural fibers when they enter the environment. Over 60% of today’s textiles are made with plastic-based synthetic fibers like polyester and nylon, which remain indefinitely in the environment […]

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Crocs Fans Invited To ‘Give Old Crocs New Life’

Crocs Fans Invited To ‘Give Old Crocs New Life’

Crocs is taking steps to further its circularity ambition with the launch of a new Retail Takeback Pilot Program. This program invites consumers to give their old Crocs shoes new life by bringing them into Crocs retail stores in select states. Crocs will then leverage partnerships and product innovation to strive towards giving each pair […]

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Target Introduces New Products To Support Guests’ Wellness Journey

Target Introduces New Products To Support Guests’ Wellness Journey

Target Corp. is introducing more than 1,000 new wellness-related products starting at just $1.99 to support guests on their wellness journey. Target’s 1,000 new wellness products, including hundreds that are exclusive to Target, bring a one-of-a-kind shopping experience to its guests. From supplements and hydration boosters to skincare and functional beverages, the retailer’s assortment brings […]

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Ford & Resideo Launch ‘EV-Home Power Partnership’

Ford & Resideo Launch ‘EV-Home Power Partnership’

Ford and Resideo Technologies announced a joint simulation project to explore vehicle-to-home (V2H) energy management called the “EV-Home Power Partnership,” designed to explore the potential of electric vehicle batteries to support optimal home energy management. The project will explore, test and quantify the customer benefits of pairing bi-directional EV charging with a Resideo smart thermostat […]

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Hyundai, Kia & Samsung Collaborate On Connecting Mobility And Residential Spaces

Hyundai, Kia & Samsung  Collaborate On Connecting Mobility And Residential Spaces

Hyundai Motor Co. and Kia Corp. have signed an agreement with Samsung Electronics for a Car-to-Home and Home-to-Car service partnership, aiming to enhance the connectivity between residential and mobility spaces. Hyundai and Kia customers will be able to remotely control digital appliances via touch and voice commands through their cars’ in-car infotainment systems. Conversely, they […]

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Walmart Celebrates Re-Grand Opening Of 117 Remodeled Stores Across U.S.

Walmart Celebrates Re-Grand Opening  Of 117 Remodeled Stores Across U.S.

Walmart recently celebrated the “Second Best Day” for 117 stores nationwide, the largest rollout of re-grand openings in company history. “We’re investing more than $9 billion over a two-year period to upgrade more than 1,400 of our stores across the U.S.,” said John Furner, CEO, Walmart U.S. “With nearly 90% of the U.S. population living […]

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Kohl’s Opens Downtown Milwaukee Store

Kohl’s Opens Downtown Milwaukee Store

Kohl’s, the Wisconsin-based retailer, has opened for business in downtown Milwaukee. Stepping into the historic anchor space in The Avenue Mall, Kohl’s new store will offer downtown shoppers a convenient destination for incredible, everyday value that Kohl’s is known for. Kohl’s new store is distinctly unique to Milwaukee. Connected to the city’s Third Street Market […]

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LEGO Discovery Center Washington D.C. Opens

LEGO Discovery Center Washington D.C. Opens

Merlin Entertainments has opened the LEGO Discovery Center Washington, D.C. The attraction builds on the wider partnership Merlin has with the world-famous LEGO brand across the globe, which includes next generation LEGO Discovery Centers, LEGOLAND Discovery Centers and LEGOLAND Resorts globally, including LEGOLAND theme parks and hotels, over four continents. LEGO Discovery Center Washington, D.C. […]

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Newest Crayola Family Attraction Slated For Popular Vacation Destination In Tennessee

Newest Crayola Family Attraction Slated For Popular Vacation Destination In Tennessee

BrightColors LLC and Kingsmen Xperience Inc., in association with Crayola, announced that Pigeon Forge, TN will be home to the newest Crayola Experience family entertainment venue. The next generation Crayola Experience will add its unique splash of color to Tennessee’s popular vacation destination in fall 2024. The 30,000 sq. ft. indoor family entertainment center will […]

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The Coca-Cola Company Launches 100% Recycled Plastic Bottles Across Canada

The Coca-Cola Company Launches 100% Recycled Plastic Bottles Across Canada

Coca-Cola has launched 100% recycled plastic bottles across Canada. All 500-mL sparkling beverages bottles sold by The Coca-Cola Company in Canada will be made with 100% recycled plastic (excluding caps and labels) by early 2024. The company is the first to launch multiple sparkling beverages in 100% recycled plastic bottles across Canada. “This means that […]

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Starbucks Borrow A Cup Test Furthers Company’s Shift Toward Reusables

Starbucks Borrow A Cup Test Furthers Company’s Shift Toward Reusables

Starbucks recently launched a reusable cup test in 12 Starbucks stores in California. Customers at participating stores could bring their own personal cup in café or drive-thru, be offered a Borrow A Cup from Starbucks, or choose For Here Ware, a reusable ceramic or glass cup for customers who opt to sit and stay in […]

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Meijer Celebrates Hispanic Heritage

Meijer Celebrates Hispanic Heritage

In celebration of Hispanic Heritage Month, Meijer recently highlighted a collection of specific grocery brands, home goods, assorted gifts and clothing at all supercenters to elevate Hispanic-owned businesses and celebrate the histories, cultures and contributions of their communities. Meijer shoppers could learn more about and purchase a wide variety of featured grocery and general merchandise […]

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Kroger Adds Mercado Brand To Its Brands’ Roster

Kroger Adds Mercado Brand To Its Brands’ Roster

Kroger has launched Kroger Mercado, a Hispanic-inspired brand joining its Our Brands’ roster of products exclusively sold at Kroger Stores. Kroger’s Mercado’s line offers more than 50 products, including fresh meat, beverages, snacks, sides, and desserts. Kroger Mercado celebrates the tradition of Latin American foods with authentically inspired products, ranging from core Hispanic ingredients for […]

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Seattle Amazon Fresh Location Becomes World’s First Grocery Store To Achieve Zero Carbon Certification

Seattle Amazon Fresh Location Becomes World’s First Grocery Store To Achieve Zero Carbon Certification

The Seattle Amazon Fresh store has become the world’s first grocery store to achieve Zero Carbon Certification from the International Living Future Institute (ILFI). The 35,000 sq. ft. store opened in 2022, and was built with sustainability in mind. Its many climate-forward features include a natural-refrigerant-based refrigeration system, all-electric kitchen and hot water heating systems, […]

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Groundbreaking Hannaford Store Takes On New Sustainability Challenge

Groundbreaking Hannaford Store Takes On New Sustainability Challenge

Hannaford Supermarkets announced that an Augusta, ME store that made history for its sustainable construction will pursue a new standard that puts ecology at the core of its daily work. The Hannaford Cony Street store is pursuing the Living Building Challenge Core green building certification, a regimen of sustainability standards developed by the International Living […]

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Whole Foods Market Co-founder Launches Health And Wellness Company Love.Life

Whole Foods Market Co-founder Launches Health And Wellness Company Love.Life

Love.Life, has announced plans for its first flagship location. Love.Life provides a one-stop immersive health experience by combining nourishing food, evolved medical care, and wellness therapies. With licensed physicians practicing telehealth nationwide, Love.Life empowers individuals to proactively improve their health by focusing on the root causes of chronic diseases and offering comprehensive solutions. “Love.Life aims […]

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GNC Now Offers Free Healthcare Services

GNC Now Offers Free Healthcare Services

GNC has launched its free supplemental healthcare service, GNC Health, available exclusively to GNC PRO Access members and as part of the brand’s reimagined loyalty program. For a fixed fee of $39.99 per year, the upgraded GNC PRO Access membership now offers free healthcare services, including telehealth appointments to address urgent care and personal health […]

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