Archive by category Marketing Trends

New Directions in Marketing Campaigns

Whataburger Debuts New Digital Kitchen

Whataburger Debuts New Digital Kitchen

A first-of-its-kind, exclusively digital-only Whataburger restaurant has opened in Austin, TX. The new concept, the Whataburger Digital Kitchen, elevates the Guest’s digital ordering experience and makes it more convenient to grab your Whataburger favorites on the go. The all-new digital kitchen is centered around a convenient, exclusively to-go experience featuring the first “Digital Pick-up Lane” […]

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Thor’s Skyr Taps Blendid To Debut First Skyr Robotic Smoothie Kiosks

Thor’s Skyr Taps Blendid To Debut First Skyr Robotic Smoothie Kiosks

Blendid, a robotic food service solutions leader, announced that Thor’s Skyr, the American-made skyr brand using innovative Icelandic methods developed over 1000 years and all natural ingredients, will open its first autonomous robotic kiosk locations powered by Blendid technology later this year. The Thor’s Skyr by Blendid locations will be the first robotic kiosks in […]

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Lowe’s Launches Home Repair Workshops

Lowe’s Launches Home Repair Workshops

Lowe’s has debuted Home Repair Workshops, where knowledgeable Lowe’s red vest associates teach customers home repair and maintenance DIY skills through live, interactive workshops. Home Repair Workshops will be hosted in 100 stores across the U.S. on weekends, offering DIYers and homeowners the opportunity to develop their home repair skills. Participating Lowe’s stores will have […]

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Home Depot Sets Goal For Battery-powered Products

The Home Depot expects that by the end of fiscal year 2028, more than 85% of U.S. & Canada’s sales in outdoor power equipment, specifically push lawn mowers and handheld outdoor equipment like leaf blowers and trimmers, will run on rechargeable battery technology instead of gas. This transition will reduce over 2,000,000 metric tons of […]

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Chick-fil-A Tests Two Restaurant Concepts

Chick-fil-A Tests Two Restaurant Concepts

Chick-fil-A is testing two new restaurant concepts, a new elevated drive-thru and a walk-up design, which combine digital ordering with Chick-fil-A’s signature hospitality to make getting their Chick-fil-A favorites more convenient than ever before. The drive-thru concept will be located in the Atlanta metro area and the walk-up concept will open in New York City. […]

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sweetgreen Pilots Automation At New Store

sweetgreen Pilots Automation At New Store

sweetgreen has opened its first restaurant powered by automation. The pilot store, located in Naperville, IL, debuts new technology called the sweetgreen Infinite Kitchen. The new format allows for quicker pace and increased accuracy-while creating efficiencies that allow the team to focus on fresh prep and intimate hospitality. Guests can watch the technology at work, […]

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Levi’s Announces Sustainable Innovation

Levi’s Announces Sustainable Innovation

In conjunction with the 150th anniversary of the iconic Levi’s 501 jean, the Levi’s brand is featuring a suite of products – a Plant-Based 501, a hemp-cotton blend Selvedge 501 and a Circular 501 – that show how new thinking and technologies can be applied to an age-old classic, pointing the way to the future. […]

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Brooks Launches ReStart Recommerce

Brooks Launches ReStart Recommerce

Brooks Running is launching ReStart, a new recommerce program that will refurbish and resell gently used Brooks footwear in the US. ReStart keeps gently used gear on the run and enters the brand into the growing recommerce market. Brooks partnered with Trove, the industry leader in branded resale for more than a decade and the […]

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Seven Automakers Unite To Create Leading High-Powered Charging Network

Seven Automakers Unite To Create Leading High-Powered Charging Network

Seven of the world’s leading automakers – BMW Group, General Motors, Honda, Hyundai, Kia, Mercedes-Benz Group, Stellantis NV – are creating a joint venture to accelerate the transition to electric vehicles in North America, by making EV charging more convenient, accessible and reliable. The joint venture will include the development of a new, high-powered charging […]

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Rove To Build First-Of-Its-Kind Full-Service EV Charging Centers

Rove To Build First-Of-Its-Kind Full-Service EV Charging Centers

Rove, a developer of full-service electric vehicle (EV) charging centers, confirms plans to build six locations in Southern California. Focused on fast, smart, and reliable charging, each Rove will host 40 ultra-fast, direct-current fast chargers (DCFC), capable of reaching speeds up to 350 kW – making a full charge possible in as little as 15 […]

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Coca-Cola North America Ramps Up Reusable Packaging Pilots

Coca-Cola North America Ramps Up Reusable Packaging Pilots

Coca-Cola has announced that by 2030, 25% of its global product volume will be served to consumers in reusable packaging. Reusable packaging options include returnable bottles and refillable cups for fountain dispensers. The company is accelerating its test-learn-scale approach with several reusable packaging pilots in North America, including a new partnership with r.Cup – which […]

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Community Recycling Units Launch At Sam’s Club Locations

Community Recycling Units Launch At Sam’s Club Locations

Sam’s Club has launched self-service recycling units in the Northwest Arkansas area. With a goal to launch 30 or more this year, Sam’s Club aims to make recycling more accessible to communities. Through this new self-service recycling program, communities will be able to drop off materials from eight different waste streams, including paper boxes, PET […]

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Taco Bell To Operate 10,000 Restaurants

Taco Bell To Operate 10,000 Restaurants

Taco Bell is on track to operate 10,000 U.S. based restaurants in the coming years by leveraging a variety of asset types including Cantinas that provide localized urban experiences, to a new iteration of Go Mobile that will lead the industry in digital-forward restaurants. Furthering the Taco Bell portfolio is the newest iteration of Go […]

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Lowe’s & Petco Expand In-Store Concept

Lowe’s & Petco Expand In-Store Concept

Lowe’s and Petco have expanded their pilot program that brings trusted products and services, for both home and pets, into a one-stop shop, growing from 15 Lowe’s stores to 300 locations. Focusing on rural communities across the country, this expansion offers a new convenience to shoppers, providing access to pet supplies and veterinary care along […]

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F1 Arcade To Open In Boston Seaport

F1 Arcade To Open In Boston Seaport

F1 Arcade, the world’s first official Formula 1 simulator racing experience to put socializing at its core, is opening its first US location in Boston Seaport in March 2024. Combining social gaming with the thrills of Formula 1, as well as best-in-class food and drink offerings, the unique hospitality concept has set ambitious US expansion […]

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Starbucks Expands Greener Store Program To 3,500 Stores In 20 Markets

Starbucks Expands Greener Store Program To 3,500 Stores In 20 Markets

Starbucks has certified its 3,508 Greener Stores globally, expanding the program to 20 markets. This latest round of certifications sets the company well on its way to achieving its goal of 10,000 Greener Stores globally by 2025. Starbucks Greener Stores Framework, co-developed with the World Wildlife Fund, includes a set of 25 performance-based standards across […]

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Chipotle Pilots Responsible Restaurant Design

Chipotle Pilots Responsible Restaurant Design

Chipotle Mexican Grill announced a new all electric restaurant design that maximizes energy efficiency in its equipment and systems and utilizes 100% renewable energy from wind power and solar through the purchase of certified renewable energy credits. The company recently opened restaurants with the new features in Gloucester, VA and Jacksonville, FL, with a third […]

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